Warwick BrackenCompany: Oakton Occupation: Digital consultantHobbies: Scuba divingTwitter: @bigwaz77Email: warwick.bracken

@oakton.com.au

I need tools to help visualize:

• Current state of engagement• Strengths and weaknesses• How we measure success• Business processes and

interactions

Need conversation starters:

• Who’s responsible for what?• Is everyone on the same

page?• What’s on the roadmap?• Ideation

Turn your journey maps into engagement maps(service blueprint lite)

WebEmailSocialApps

Face to faceWIFI

Physical signagePokemon

GoSMS

In summary, use this technique to:

• Visualize a complex situation• Learn more about the

business• Get conversations started• Get everyone on the same

page• Ideate to improve• Start a roadmap

Thanks!Warwick BrackenTwitter: @bigwaz77Email: warwick.bracken@oakton.com.au

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