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Open design is a practice that borrows its way of working from open source software and brings these principles to the discipline of design. > Open Design (noun) ... relation to http://opendefinition.org > Open Design (practice) ... co-creating, co-designing > Open Design business model ... designing, manufacturing, distribution > example: http://opendesk.cc (Presentation given at BeyondSocial, Willem de Koning Academie, Rotterdam, 16 October 2014)
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Open Design !in a changing design practice!
Open design is a practice that borrows its way of working from open source software and brings these principles to the discipline of design.!
open!
work!(noun)!
design!(noun)!
4 freedoms!
use!study!share!fork!
open definition!mandatory conditions!• use!• redistribution!• modification!• separation!• compilation!• non-discrimination!• propagation!• application to any purpose!• no charge!
opendefinition.org!
use!
redistribution!
modification!
separation!
compilation!
non-discrimination!
propagation!
application to any purpose!
no charge!
open definition!mandatory conditions!• use!• redistribution!• modification!• separation!• compilation!• non-discrimination!• propagation!• application to any purpose!• no charge!
open definition!acceptable conditions!• attribution!• integrity!• share-alike!• notice!• source!• technical restriction prohibition!• non-aggression!
66 75 63 6b!20 63 6f 70 !79 72 69 67 !68 74 20 21!
©! ¶!☂!
cc!+ waiver!
✠!
design!(verb)!
work!(verb)!
/* add here img from Menichinelli or similar on SW contributors */!
© 2010, Michael Ogawa, cc-by-nc!
Sanders & Stappers, 2008, p. 6!
© 2011, cc-by-nc-sa Philip Luschen
Thomas Lommée!
Pekkola, Hirscher, Fuad_Luke, 2013! Chabot, 2013, p. 21!
MAS Interaction Design
2013-2014 SUPSI, Lugano
Scwitzerland!
34 CAS3 Designing Advanced Environments & Services
DescriptionThis course focuses on developing the business model and the community for an Open project. The course cover the main business models of Open Source Software, Open Hardwa-re, Open Data, Open Design, DIY Craft and Digital Fabrication, and the tools we can use for developing a business model for a specific Open project.
The course also focuses on using the proper social media services for building a com-munity around an Open project, and on using social network analysis and open source tools like Python and Gephi for analysing the community, its interactions and social structure. The student will learn the basics of Python for extracting network data from different social me-dia services like Twitter and Facebook, GitHub and e-mail inboxes and Gephi for analysing these networks. The course will end covering also the different strategies for visualising and communicating the networks studied.
ObjectivesThe course consists of lectures, practical exercises developed together with the lecturer and exercises to be completed at home. The objective of this course is, on one side, to provide an un-derstanding of the main patterns of business models that can be adopted for Open projects, in order to enable the students to develop their own business models. Furthermore, on the other side, the objective of this course is also to provide the students with the ability to build and analyse a community around an Open project, including its discussion and its social structure.
ExaminationAs outcome of the course students are expected to understand the project management pro-cess and able to apply it’s basic concepts in their practical work.
In order to be admitted to the examination, students must deliver the documentation and communication materials according to the documentation guidelines (see Guidelines for documentation booklet) within the appropriate deadline.
Course Structure 1. Business models for Open projects: Open Source Software, Hardware, Data2. Business models for Open projects: DIY Crafts, Digital Fabrication and Open Design3. Practice: designing a business model4. Practice: designing a business model5. Social Media for design: services, formats, strategies6. Analysing the community: Social Network Analysis7. Gephi and other social network analysis software8. Facebook and e-mail analysis with Gephi9. Introduction to Python for network analysis
3.4 Open Project Management: Communities and Business Models Massimo Menichinelli (2 ECTS)
Pekkola, Hirscher, Fuad_Luke, 2013! Chabot, 2013, p. 21!
MAS Interaction Design
2013-2014 SUPSI, Lugano
Scwitzerland!
34 CAS3 Designing Advanced Environments & Services
DescriptionThis course focuses on developing the business model and the community for an Open project. The course cover the main business models of Open Source Software, Open Hardwa-re, Open Data, Open Design, DIY Craft and Digital Fabrication, and the tools we can use for developing a business model for a specific Open project.
The course also focuses on using the proper social media services for building a com-munity around an Open project, and on using social network analysis and open source tools like Python and Gephi for analysing the community, its interactions and social structure. The student will learn the basics of Python for extracting network data from different social me-dia services like Twitter and Facebook, GitHub and e-mail inboxes and Gephi for analysing these networks. The course will end covering also the different strategies for visualising and communicating the networks studied.
ObjectivesThe course consists of lectures, practical exercises developed together with the lecturer and exercises to be completed at home. The objective of this course is, on one side, to provide an un-derstanding of the main patterns of business models that can be adopted for Open projects, in order to enable the students to develop their own business models. Furthermore, on the other side, the objective of this course is also to provide the students with the ability to build and analyse a community around an Open project, including its discussion and its social structure.
ExaminationAs outcome of the course students are expected to understand the project management pro-cess and able to apply it’s basic concepts in their practical work.
In order to be admitted to the examination, students must deliver the documentation and communication materials according to the documentation guidelines (see Guidelines for documentation booklet) within the appropriate deadline.
Course Structure 1. Business models for Open projects: Open Source Software, Hardware, Data2. Business models for Open projects: DIY Crafts, Digital Fabrication and Open Design3. Practice: designing a business model4. Practice: designing a business model5. Social Media for design: services, formats, strategies6. Analysing the community: Social Network Analysis7. Gephi and other social network analysis software8. Facebook and e-mail analysis with Gephi9. Introduction to Python for network analysis
3.4 Open Project Management: Communities and Business Models Massimo Menichinelli (2 ECTS)
Pekkola, Hirscher, Fuad_Luke, 2013! Chabot, 2013, p. 21!
MAS Interaction Design
2013-2014 SUPSI, Lugano
Scwitzerland!
34 CAS3 Designing Advanced Environments & Services
DescriptionThis course focuses on developing the business model and the community for an Open project. The course cover the main business models of Open Source Software, Open Hardwa-re, Open Data, Open Design, DIY Craft and Digital Fabrication, and the tools we can use for developing a business model for a specific Open project.
The course also focuses on using the proper social media services for building a com-munity around an Open project, and on using social network analysis and open source tools like Python and Gephi for analysing the community, its interactions and social structure. The student will learn the basics of Python for extracting network data from different social me-dia services like Twitter and Facebook, GitHub and e-mail inboxes and Gephi for analysing these networks. The course will end covering also the different strategies for visualising and communicating the networks studied.
ObjectivesThe course consists of lectures, practical exercises developed together with the lecturer and exercises to be completed at home. The objective of this course is, on one side, to provide an un-derstanding of the main patterns of business models that can be adopted for Open projects, in order to enable the students to develop their own business models. Furthermore, on the other side, the objective of this course is also to provide the students with the ability to build and analyse a community around an Open project, including its discussion and its social structure.
ExaminationAs outcome of the course students are expected to understand the project management pro-cess and able to apply it’s basic concepts in their practical work.
In order to be admitted to the examination, students must deliver the documentation and communication materials according to the documentation guidelines (see Guidelines for documentation booklet) within the appropriate deadline.
Course Structure 1. Business models for Open projects: Open Source Software, Hardware, Data2. Business models for Open projects: DIY Crafts, Digital Fabrication and Open Design3. Practice: designing a business model4. Practice: designing a business model5. Social Media for design: services, formats, strategies6. Analysing the community: Social Network Analysis7. Gephi and other social network analysis software8. Facebook and e-mail analysis with Gephi9. Introduction to Python for network analysis
3.4 Open Project Management: Communities and Business Models Massimo Menichinelli (2 ECTS)
Pekkola, Hirscher, Fuad_Luke, 2013! Chabot, 2013, p. 21!
MAS Interaction Design
2013-2014 SUPSI, Lugano
Scwitzerland!
34 CAS3 Designing Advanced Environments & Services
DescriptionThis course focuses on developing the business model and the community for an Open project. The course cover the main business models of Open Source Software, Open Hardwa-re, Open Data, Open Design, DIY Craft and Digital Fabrication, and the tools we can use for developing a business model for a specific Open project.
The course also focuses on using the proper social media services for building a com-munity around an Open project, and on using social network analysis and open source tools like Python and Gephi for analysing the community, its interactions and social structure. The student will learn the basics of Python for extracting network data from different social me-dia services like Twitter and Facebook, GitHub and e-mail inboxes and Gephi for analysing these networks. The course will end covering also the different strategies for visualising and communicating the networks studied.
ObjectivesThe course consists of lectures, practical exercises developed together with the lecturer and exercises to be completed at home. The objective of this course is, on one side, to provide an un-derstanding of the main patterns of business models that can be adopted for Open projects, in order to enable the students to develop their own business models. Furthermore, on the other side, the objective of this course is also to provide the students with the ability to build and analyse a community around an Open project, including its discussion and its social structure.
ExaminationAs outcome of the course students are expected to understand the project management pro-cess and able to apply it’s basic concepts in their practical work.
In order to be admitted to the examination, students must deliver the documentation and communication materials according to the documentation guidelines (see Guidelines for documentation booklet) within the appropriate deadline.
Course Structure 1. Business models for Open projects: Open Source Software, Hardware, Data2. Business models for Open projects: DIY Crafts, Digital Fabrication and Open Design3. Practice: designing a business model4. Practice: designing a business model5. Social Media for design: services, formats, strategies6. Analysing the community: Social Network Analysis7. Gephi and other social network analysis software8. Facebook and e-mail analysis with Gephi9. Introduction to Python for network analysis
3.4 Open Project Management: Communities and Business Models Massimo Menichinelli (2 ECTS)
Tomas Margoni at OKFest Helsinki, 2012! Cecilia Palmer at FAD Barcelona, 2013!
© 2009Goof van Beek
cc-by-nc-sa!
© 2011Droog
EventArchitectuur!
© 2010Cea
cc-by 2.0 !
© 2013Masssimo Menichinelli
cc-by!
open access!
open!contribution!closed!
C !D ! U ! C !D !
U !CUD !
DUC !
UDC !
The Old View" Co-Creation" Open Design"
business model!
What are the most important costs inherent in our business model? Which Key Resources are most expensive? Which Key Activities are most expensive?
Through which Channels do our Customer Segments want to be reached? How are we reaching them now?How are our Channels integrated? Which ones work best?Which ones are most cost-efficient? How are we integrating them with customer routines?
For what value are our customers really willing to pay?For what do they currently pay? How are they currently paying? How would they prefer to pay? How much does each Revenue Stream contribute to overall revenues?
For whom are we creating value?Who are our most important customers?
What type of relationship does each of our CustomerSegments expect us to establish and maintain with them?Which ones have we established? How are they integrated with the rest of our business model?How costly are they?
What value do we deliver to the customer?Which one of our customer’s problems are we helping to solve? What bundles of products and services are we offering to each Customer Segment?Which customer needs are we satisfying?
What Key Activities do our Value Propositions require?Our Distribution Channels? Customer Relationships?Revenue streams?
Who are our Key Partners? Who are our key suppliers?Which Key Resources are we acquiring from partners?Which Key Activities do partners perform?
What Key Resources do our Value Propositions require?Our Distribution Channels? Customer Relationships?Revenue Streams?
Day Month Year
No.
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or send a letter to Creative Commons, 171 Second Street, Suite 300, San Francisco, California, 94105, USA.
OD-26750-Standing-Desk-1.0.0.zip!
License.txt # Crea/ve Commons -‐ A5ribu/on You can use and adapt the design for any purpose, even commercially, as long as you credit the designer. For full details, visit h5ps://crea/vecommons.org/licenses/by/4.0/
opendesk.cc!
“open designer”!
facilitator!
developer!of production tools and methods!
!
common infrastructure!to make design
accessible to everyone!!
business model!
opendesk.cc!
designer!
manufacturing!
distribution!
design!noun | verb!
applica/ons e.g
automo/ve, furniture, interior architecture.
producers of material
manufacturers
Material (Patent)!
Real world example!“Onion model” of openness in material design!
closed (patent)
shared pool of knowledge
open access!
open!contribution!closed!
Promotion !http://imagination.lancs.ac.uk/activities/CoDesign_FaceMooc!
