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Trend Bible Director, Joanna Feeley, asks what will the impact be of our over-reliance on technology? How does this look set to impact our lifestyles - including how we spend our leisure time and the design of home environments?
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Distancing / Are we out-sourcing some of the most valuable neurological functions we have?
Our over-reliance on technology is a catalyst for many new attitudes and behaviours in and around the home.
Modern technology plays to our innate desire for convenience.
But are we outsourcing some of the most valuable neurological functions we have?
Smartphones allow us to collectively store information - reinforcing the feeling that we’re distanced from our instincts and the aural indicators of our environment.
Socially, culturally and environmentally, technology drives a wedge between us and the real experience. Products focus on augmenting human memory.
Products like ‘Google Glass’ allow us
to record almost everything we
experience - without the need to retain it in
our own memories.
Mariners have lost their ability to ‘read the sea’ due to an
over-reliance on GPS
Short attention spans.Scattered focus.
Consumers are in a constant state of transition.
We replace detail with scanning
Slow, deep concencentration
Detailed thinking and reading
Rapid scanning of information
A desire for instant gratification
Our digital devices allow us to move very quickly between tasks and information - and we’re not even required to retain it.
Neuroscientist Ian Robertson polled 3,000 people about their own lives...
AGED 50+ COULD RECITE A RELATIVES
BIRTHDAY
AGED UNDER 30 COULD DO THE
SAME
USED PHONES TO RECIT THEIR OWN
NUMBER
What will the impact be?
Trend Bible will be exploring this theme of being distanced from our senses, memories and fundamental skills as it begins to significantly impact the way consumers want to spend their leisure time and engage with technology in the home environment.
Find out more.
www.future-london.eventbrite.co.ukwww.future-manchester.eventbrite.co.uk
Consumer Lifestyle and Home Environment 2015 Report - Available now.
www.trendbible.com/shop
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