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DESIGN + INNOVATION for COMMUNITY + SOCIAL GOOD Jade Tang Prepared with care for AUT University Design and Innovation Paper 4 April 2014

Cuative | AUT Design + Innovation paper

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Page 1: Cuative | AUT Design + Innovation paper

DESIGN + INNOVATION for COMMUNITY + SOCIAL GOOD

Jade TangPrepared with care for

AUT University Design and Innovation Paper

4 April 2014

Page 2: Cuative | AUT Design + Innovation paper

“ Love what you do, do what you love ”

– #LilLearning

Prepared with care for AUT University: Design & Innovation Paper | 4 April 2014

Page 3: Cuative | AUT Design + Innovation paper

Prepared with care for Raeburn House - Leading Change Day | 17 August 20

Who’s in the room?

Jade TangDesigner, Dreamer, Doer.

Under-grad + Post-grad at AUT

Co-founder and Director of Curative Auckland Chapter Host of CreativeMornings

Prepared with care for AUT University: Design & Innovation Paper | 4 April 2014

Page 4: Cuative | AUT Design + Innovation paper

Curative helps make the world a little bit better ...

Prepared with care for AUT University: Design & Innovation Paper | 4 April 2014

Page 5: Cuative | AUT Design + Innovation paper

Curative helps make the world a little bit better ...

Prepared with care for AUT University: Design & Innovation Paper | 4 April 2014

Page 6: Cuative | AUT Design + Innovation paper

Curative crew

Prepared with care for AUT University: Design & Innovation Paper | 4 April 2014

Page 7: Cuative | AUT Design + Innovation paper

Curative work

Prepared with care for AUT University: Design & Innovation Paper | 4 April 2014

Page 8: Cuative | AUT Design + Innovation paper

Curative Case StudiesLIFEHACK Learn how to utilise and co.design with your community

#LiveForTomorrow Give people permission to be your community champions

Live Below The Line Make sure your idea relates to and strengthens your social cause

Steer Clear Prove people wrong; don’t tell me, show me when creating social change

CreativeMornings Creativity has the power to connect the seemingly unconnected

Prepared with care for AUT University: Design & Innovation Paper | 4 April 2014

Page 9: Cuative | AUT Design + Innovation paper

“ Life isn’t about finding yourself Life’s about creating yourself ”

– George Bernard Shaw

LIFEHACK

Prepared with care for AUT University: Design & Innovation Paper | 4 April 2014

Page 10: Cuative | AUT Design + Innovation paper

We’re assembling a crack team of hipsters, hackers and hustlers to help combat youth mental health issues.

We call them LIFEHACKERS.

http://lifehackhq.co/

LIFEHACK

Prepared with care for AUT University: Design & Innovation Paper | 4 April 2014

Page 11: Cuative | AUT Design + Innovation paper

LIFEHACK Little Learning:

“ Learn how to utilise and co.design with your community ” – Arm your community with key messages, and then, set them free!

Prepared with care for AUT University: Design & Innovation Paper | 4 April 2014

Page 12: Cuative | AUT Design + Innovation paper

Prepared with care for AUT University: Design & Innovation Paper | 4 April 2014

Page 13: Cuative | AUT Design + Innovation paper

Live For Tomorrow is a project

for those that are struggling

with, care about, or are

affected by youth suicide,

depression, alcohol use, self-

harm and bullying.

http://livefortomorrow.co.nz/

#LiveForTomorrow

Prepared with care for AUT University: Design & Innovation Paper | 4 April 2014

Page 14: Cuative | AUT Design + Innovation paper

#LiveForTomorrow Little Learning:

“ Give people permission to be your community champions ” – Create engaging content with key influencers.

Prepared with care for AUT University: Design & Innovation Paper | 4 April 2014

Page 15: Cuative | AUT Design + Innovation paper

“ Life isn’t about finding yourself Life’s about creating yourself ”

– George Bernard Shaw

Prepared with care for AUT University: Design & Innovation Paper | 4 April 2014

Page 16: Cuative | AUT Design + Innovation paper

Live Below the Line is an

annual anti-poverty campaign,

which challenges participants

to feed themselves on the

equivalent of the extreme

poverty line for five days.

http://livebelowtheline.com/nz

Live Below the Line

Prepared with care for AUT University: Design & Innovation Paper | 4 April 2014

Page 17: Cuative | AUT Design + Innovation paper

Live Below the Line Little Learning:

“ Make sure your idea relates to and strengthens your social cause ” – All you need is a good idea, a great cause and a whole lot of passion + persistence.

Prepared with care for AUT University: Design & Innovation Paper | 4 April 2014

Page 18: Cuative | AUT Design + Innovation paper

Prepared with care for AUT University: Design & Innovation Paper | 4 April 2014

Page 19: Cuative | AUT Design + Innovation paper

Steer Clear Steer Clear aims to show

some of the ways that young

people put themselves and

their mates at risk when

they jump behind the wheel

blazed.

http://www.steerclear.co.nz/

Prepared with care for AUT University: Design & Innovation Paper | 4 April 2014

Page 20: Cuative | AUT Design + Innovation paper

Steer Clear Little Learning:

“ Don’t tell me, Show me. ” – Prove People Wrong

Prepared with care for AUT University: Design & Innovation Paper | 4 April 2014

Page 21: Cuative | AUT Design + Innovation paper

CreativeMornings

Prepared with care for AUT University: Design & Innovation Paper | 4 April 2014

Page 22: Cuative | AUT Design + Innovation paper

CreativeMornings

CreativeMornings is a global monthly breakfast lecture series

http://www.creativemornings.com/

Prepared with care for AUT University: Design & Innovation Paper | 4 April 2014

Page 23: Cuative | AUT Design + Innovation paper

CreativeMornings Little Learning:

“ Creativity has the power to connect the seemingly unconnected ” – Education, Inspiration, Caffeination.

Prepared with care for AUT University: Design & Innovation Paper | 4 April 2014

Page 24: Cuative | AUT Design + Innovation paper

Why?“ People don’t buy what you do, they buy why you do it ”

- Simon Sinek

Prepared with care for AUT University: Design & Innovation Paper | 4 April 2014

Page 25: Cuative | AUT Design + Innovation paper

In Summary:

• Learn how to utilise and co.design with your community

• Give people permission to be your community champions

• Make sure your idea relates to, and strengthens your cause

• You don’t need a big budget, you just need a big idea

• Prove people wrong; don’t tell me, show me

• Creativity has the power to connect the seemingly unconnected

• People don’t buy what you do, they buy why you do it

And most importantly...

Prepared with care for AUT University: Design & Innovation Paper | 4 April 2014

Page 26: Cuative | AUT Design + Innovation paper

“ Love what you do, do what you love ”

– #LilLearning also our wifi password

Prepared with care for AUT University: Design & Innovation Paper | 4 April 2014

Page 27: Cuative | AUT Design + Innovation paper

THANKS!Q&A

Prepared with care by [email protected]

@Curative_NZ