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WHY DO YOU NEED BRAND OPTIMIZATION
WHAT IS OUR BRAND OPTIMIZATION SERVICE?
GROW YOUR BUSINESS WITHBRAND OPTIMIZATION!
Millard Brown’s brand pyramid shows that a brand’s strength is inversely proportional to the “share of wallet,” or share of category expenditure. Brands at the initial phase of optimization (also known as “presence,”) eat up only 12% of
spending for that phase. On the other hand, brands that have reached the peak of the pyramid, or brands that have bonded with consumers, account for 40% of
wallet share.
How will I have a strong brand?
To increase your brand’s strength, your visibility must expand. You must seize your brand’s online visibility and expansion opportunities through our
Brand Optimization Service!
WHAT WE DO
This will help you identify what marketing categories and locations to target and to prioritize for a solid brand optimization strategy!
We will provide you insights on your search traffic visibility and opportunities
based on marketing categories, geo-targets and competition.
We analyze up to 750 search terms and identify 500 search patterns and trends across more than 100,000 web pages to bring you an in-depth marketing report.
WHAT ARE THE BENEFITS OFBRAND OPTIMIZATION?
![[INFOGRAPHIC]: Why Universities Follow Brand Standards](https://img.pdfslide.us/doc/110x75/547a5c94b37959492b8b4962/infographic-why-universities-follow-brand-standards.jpg)
