Utilizing Instagram in Affiliate Pay per Call

Affiliate marketing is one of the best ways to

spread the word about your products and

services but many businesses hesitate to join an

affiliate program because they don’t have time

to do extra advertising for your products.

A second underutilized method of digital

marketing is Instagram. For those businesses

that have learned the trick to making Instagram a positive for their ROI, they don’t mind that the

field is less crowded than that on Facebook, for example.

Here are some tips to using Instagram as part of your advertising and establishing an Affiliate

pay per call strategy that will get you through the clutter and in front of a new audience right

away.

The Ignored Audience

Most people have heard of Instagram and about half have visited the sight once. But, many

businesses have totally ignored it as a vehicle to sell their products because they don’t believe

that it has a large audience.

As of June 2014, Instagram has 200 million monthly active users!

In the first 6 months of 2014, Instagram signed up 50-million new subscribers!

When Wesley Yuhnat Media Oasis was asked what the most successful affliate advertising

strategy was, he pointed at Instagram because it is free and keeps the cost of visual marketing

down and using the profile page can send your affiliate partners traffic that they might not

otherwise get.

How to Use Instagram to Increase Affiliate Sales

Keep in mind that any of these techniques can be used for your advertising. There is nothing like

getting paid for presenting someone else products to spread the word to other sites.

The Process:

• Set up a separate Instagram account for yourself and each of your affiliates.

• If your company name is in use, create one that would best describe your business

• Upload a profile photo on the Profile Page

• Notify each affliate to announce their Instagram page selling your products – give them

the link and username – ask them to post it at least twice a week for the next three months

on their social sites and tweet it if they have twitter accounts for their own business.

• Build viewer interest by running contests, uploading pictures of products that are quirky

or used in an interesting way

• Cross post from your affiliates Instagram site that you set up to their Facebook page

immediately after uploading photos

• Share news that you can integrate your products into the discussion

• Check out the Instagram business blog for ideas and connections

• Learn the ins-and-outs of the business communities in your industry and join with them

to share your product images, contests and interesting notes

The most important thing to do immediately after setting up an account is to create that profile

page. The only way to direct traffic back to your program partners’ sites is on the profile page so

while you might ignore it on LinkedIn, make it fun, fact-filled and interesting on Instagram.

Using Instagram is a great way to compete and get your brand and message out when you are the

little fish in the big sea.