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Barter economy – A business tool

tradeNOW - Barter economy - A business tool

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Recognizing the need for alternative ways of trading, tradeNOW developed an automated web barter trading platform for individuals and businesses. Our members are able to trade goods, services, real-estate and ideas, through a unique web-interactive experience, without having to use money.

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Page 1: tradeNOW - Barter economy - A business tool

Barter economy – A business tool

Page 2: tradeNOW - Barter economy - A business tool

An on-line barter trading market-place for businesses and consumers

Page 3: tradeNOW - Barter economy - A business tool

Total value €69m Product & Services: €1.28m / 1.3k items

Real-Estate: €49m / 113 properties

Market-place value

49m

18.3m

Real Estate

On Offer In Demand

1.28m

0.9m

Products & Services

On Offer In Demand

Page 4: tradeNOW - Barter economy - A business tool

How it works

In 4 simple steps

1.Post 2.Match 3.Trade 4.Rate

1. Post the items you have to offer & the items you want

2. The platform will automatically match all items

3. Make offer and trade what you have with what you need

4. Rate the trade

Page 5: tradeNOW - Barter economy - A business tool

Business Model

Page 6: tradeNOW - Barter economy - A business tool

Traction so far

430 barter transactions

• 12.5k registered members

• 233 registered businesses

• 220k visitors

• 5:10 min average visit duration

• 5.18 pages/visit

Page 7: tradeNOW - Barter economy - A business tool

Traction so far

0

2000

4000

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8000

10000

12000

14000

Member evolution

0

5000

10000

15000

20000

25000

30000

35000

40000

Site traffic

Unique Visitors Total Visits

Page 8: tradeNOW - Barter economy - A business tool

Trade point

Complementary internal currency

1 Trade Point = 1€ • Trade points are purchased form the platform

• Trade points are used to cover value differences during a trade

• Trade points are redeemed for products and services in the platform

Page 9: tradeNOW - Barter economy - A business tool

Milestones

Nov 2012

+ Pre-launch

Jan 2013

+ Beta launch

Mar 2013

+ Commercial launch

Jan 2014

+ Platform upgrade + tradeNOW app launch

Apr 2014

+ Launch in 2nd country

Oct 2014

+ Launch in 3rd country

Dec 2015

+ Break-even + 225k Members + 7300 Businesses

Sep 2013

+ 12.5k Members 233 Businesses

Dec 2014

+ 100k Members + 3900 Business

Page 10: tradeNOW - Barter economy - A business tool

Barter economy

A business tool • Increase sales • Win new customers • Increase visibility – promote your brand • Save cash • Reduce excess inventory • Take advantage of idle capacity • Protect the environment

Page 11: tradeNOW - Barter economy - A business tool

Our team

Marianthe Stavridou

Corporate Communication

15 years experience in corporate communications in multinational corporations & banks.

George Karamanoglou

Operations

14 Years in Vodafone - IT Audit, Migration lead of VF’s biggest transformation project

Michalis Pitsikalis

Commercial

Developed several business: Real Estate, F&B outlets, Shoe factory.

Yiannis Deliyiannis

General Manager

10 Years in Vodafone - Head of IA, Project Lead of VF’s biggest transformation project.

Markos Pitsaris

Finance

15 years experience in financial audits, budgets and controlling.

Page 12: tradeNOW - Barter economy - A business tool
Page 13: tradeNOW - Barter economy - A business tool

Trade… Win