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Topic Sheet: Mel DePaoli's Leveraging LinkedIn

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Page 1: Topic Sheet: Mel DePaoli's Leveraging LinkedIn

MEL DEPAOLIMixing brand development, strategy, and

implementation, Mel DePaoli works with her clients to build brands worthy of going viral. As Brand Catalyst of Omicle LLC, she is a sought-after

speaker and international author of three books on culture-driven brands.

For more on Mel DePaoli, please visit www.omicle.com or follow her on Twitter @MelDePaoli.

Call to Schedule Mel Today! 425.440.1099 • [email protected]

www.o

micle.com

“As much time as I spend on LinkedIn, after Mel’s

presentation, I realized that I have been doing it all wrong! Mel gave me

some great tips about how I should be using LinkedIn and how I will be using it

from now on.”

Tasha Williams, Inside Sales and Support, The National Group

LinkedIn is one of the greatest tools and social platforms for professional development and business growth. Yet most people are not using LinkedIn to its full potential. From finding your next client to building your brand, LinkedIn can help, but only if you know how to leverage it.

Leveraging LinkedIn I is a 2-hour workshop that covers the basics to get you started using LinkedIn. Starting with an overview of the platform, and aspects you need to focus on, to setting your profile up for success.

Leveraging LinkedIn II is a 2-hour workshop that dives deep into specific features of LinkedIn such as LinkedIn Groups and how to leverage them to build your brand, getting in front of your target market, and getting the people that you want to know to want to connect with you.

For eight weeks following each of the workshops, attendees will receive a tip each week to help them keep moving beyond the basics and start to utilize the power of LinkedIn for getting in front of that next client.

At the end of these two information packed workshops you

will:

• Have a profile that will engage and interest the people you want to attract

• Know the best ways to meet influential people, and your next client

• Add to your credibility through the strategic use of LinkedIn.

Leveraging LinkedIn I & II