10
[ Entrepreneur ] Can You Spell It?

Ten Years On: Kenneth Ryan

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[ Entrepreneur ]Can You Spell It?

Entrepreneur Definition in 2016

Kenneth Ryan

A proactive, profit

seeker, risk taker, offering

a focused product, within

cultural boundaries, male

dominated, solving

a defined customer

problem.

What Will Happen in Next 10 Years

Changes to come

Move from focused to broad

product range offering linked

by brand

Move from

solving customer

problem to providing

constant and

relevant customer

experience

Female

impact will grow

exponentially

5 611

17

24

34

48

1972 1979 1984 1997 2007 2017 2027

% of female entrepreneurs

Language and geographic limitations will

disappear

Customer interaction point will convert from Physical to fully

virtual

Entrepreneur Definition in 2026

Kenneth Ryan

A proactive, profit

seeker, risk taker, offering

a range of experiences,

across all cultural

boundaries, gender

indifferent, delivered

in a virtual space.

[ Entrepreneur ]Does Not Matter You Can't Spell It...