Sumeet Kapur - Frugal Innovation

Appetite for ChangeThe Surprising Truth About How Companies InnovateTuesday, 8 March 2011 SRCC National Colloquium, New Delhi

Sumeet KapurChief Executive Officer Global Groupware Solutions

©2009 Global Groupware Solutions Ltd.

What is Innovation?


Why Does Business Innovate

• Business has Zero natural appetite for Innovation• Innovation is driven by problems, crisis and paranoia• Innovation happens when problems meet inventions• Developed markets: Invention led innovation • Emerging markets: Problem led “Frugal Innovation”


Reaching Un-served Markets

• US today: 300 million people with a per capita income of over $47,000. India today: 1.2 billion people with a per capita income of just $1,000. Only 600,000 households earning above Rs 18L or $ 39,130

• In 2050 when India is the largest economy, per capita income would still be only $ 17,000

• Selling to the “Bottom-of-the Pyramid” is not a choice anymore. Not for anyone.


Frugal Innovation• Redesigning products

– Less & Cheaper materials– Innovative production techniques– Volumes and economies of scale

• Rethinking business processes– Outsourcing– Automation

• Redefining business models– From Products to Services– Crowdsourcing


Start-ups: Hubs of Innovation

• Startup is not about age or size. It’s a mind-set• Always in launch mode. Looking for new opportunities, and

always innovating• Short on resources. Facing obstacles. Looking for ideas• No bureaucracy to hold you back


EmployWise™: A Frugal Innovation

• SaaS subscription model. The “sachet” model.• Very high degree of configurability = Zero “customization” =

Quick implementation [7 days against 7 months]• High-usability = No user training = Time and cost savings• Multi-tenancy = Aggregated servers = Cost reduced to 1/10• Highly affordable: Rs. 25 instead of $50 per user per month• World-class functionality, cutting edge technology from IBM• EmployWise is an equalizer. Allowing SMBs to leverage what

was so far possible only for very large enterprises.


About Us: Global Groupware Solutions• Relationship management domain expertise

– We help our customers better manage their employee, customer and partner relationships

• A decade of creating software IPR – We have been creating software products for over a decade and are pioneers

of the Software-as-a-Service (SaaS) model• EmployWise™

– A complete employee life-cycle management solution• Smiles R&R

– A comprehensive employee rewards & recognition system• Smiles™ CRM

– An integrated customer Life-cycle management solution for sales and service process automation


Thank You

For more information please visitwww.employwise.com

Or write to me [email protected]

+91-98100-04788

http://www.employwise.com/

mailto:[email protected]