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Change at Light(ning) Speed Change Management Best Practices Tarek Stassen Success Engagement Manager [email protected]

Success Services - Change management best practices

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Page 1: Success Services - Change management best practices

Change at Light(ning) SpeedChange Management Best Practices

Tarek StassenSuccess Engagement Manager

[email protected]

Page 2: Success Services - Change management best practices

Safe Harbor

Safe harbor statement under the Private Securities Litigation Reform Act of 1995:

This presentation may contain forward-looking statements that involve risks, uncertainties, and assumptions. If any such uncertainties materialize or if any of the assumptions proves incorrect, the results of salesforce.com, inc. could differ materially from the results expressed or implied by the forward-looking statements we make. All statements other than statements of historical fact could be deemed forward-looking, including any projections of product or service availability, subscriber growth, earnings, revenues, or other financial items and any statements regarding strategies or plans of management for future operations, statements of belief, any statements concerning new, planned, or upgraded services or technology developments and customer contracts or use of our services.

The risks and uncertainties referred to above include – but are not limited to – risks associated with developing and delivering new functionality for our service, new products and services, our new business model, our past operating losses, possible fluctuations in our operating results and rate of growth, interruptions or delays in our Web hosting, breach of our security measures, the outcome of any litigation, risks associated with completed and any possible mergers and acquisitions, the immature market in which we operate, our relatively limited operating history, our ability to expand, retain, and motivate our employees and manage our growth, new releases of our service and successful customer deployment, our limited history reselling non-salesforce.com products, and utilization and selling to larger enterprise customers. Further information on potential factors that could affect the financial results of salesforce.com, inc. is included in our annual report on Form 10-K for the most recent fiscal year and in our quarterly report on Form 10-Q for the most recent fiscal quarter. These documents and others containing important disclosures are available on the SEC Filings section of the Investor Information section of our Web site.

Any unreleased services or features referenced in this or other presentations, press releases or public statements are not currently available and may not be delivered on time or at all. Customers who purchase our services should make the purchase decisions based upon features that are currently available. Salesforce.com, inc. assumes no obligation and does not intend to update these forward-looking statements.

Page 3: Success Services - Change management best practices

• Drives continuous innovation for Salesforce and our customers

• Three releases and automatic upgrades each year

• IdeaExchange helps feature release planning

• One of the most valuable benefits of Salesforce.com

Salesforce.com’s Seasonal Release

Warm up to Winter

Page 4: Success Services - Change management best practices

Change Management: the roadmap

2 Analyze & PrioritizeRequests

1 Collect Ideas & Requests

3 Communicate 4 Train

Roadmap Framework

Page 5: Success Services - Change management best practices

1. Collecting ideas and requests

Who provides input?

How can you capture it?

Chatter

Ideas

Cases

Discovery: what info do you need to capture?

What’s the change

Who wants this?

What’s the business value?

Page 6: Success Services - Change management best practices

How to roll out Lightning ExperienceDevelop a rollout strategy and go live with greatness

Get the Lightning Experience Rollout badge on Trailhead, where you’ll learn how to:

● Get educated on Lightning Experience

● Craft and execute a rollout plan

● Measure your results

Page 7: Success Services - Change management best practices

2. Analyze and Prioritize the requests

Who makes the decision?

How do you prioritize?

• Program Goals & Strategy

• Business Requirements

• Level of effort

• ROI

What happens to changes you can’t deliver?

Page 8: Success Services - Change management best practices

Manage your change pipeline

Define a release cadence for your change pipeline

Minor releases

• Simple config changes

• Limited testing required

• Target Monthly

Updates

• Weekly bug fixes, configuration

Major releases

• New initiatives

• Significant testing required

• Target quarterly

Page 9: Success Services - Change management best practices

How Existing Customizations are Affected

How to assess if any existing customizations are affected by Lightning Experience

Get the Lightning Experience Basics badge on Trailhead, where you’ll learn how to:

● Conduct a gap analysis

● Compare the two user experiences

● Learn about what isn’t supported

Page 10: Success Services - Change management best practices

3. Communicate

1. Communication: early and often is best

2. Give people a place to voice their concerns. Create a Channel. Anonymously?

3. Plan communication in parallel with releases

Page 11: Success Services - Change management best practices

Lightning Experience and Salesforce ClassicBoth experiences are available for customers to use

Lightning Experience Salesforce Classic

• The user experience immediately predating Lightning Experience is Salesforce Classic. • Features not yet supported in Lightning Experience are available in Salesforce Classic.• If you’re not ready to migrate all users to Lightning Experience, you can use both Lightning

Experience and Salesforce Classic.

Page 12: Success Services - Change management best practices

Switching Between Interfaces is EasyAny user can switch between interfaces on demand

Page 13: Success Services - Change management best practices

4. Train your users

1. Know your users: early adopters, advocates, neutrals, resisters.

2. Adapt the training to the changes: Prework(sandbox), Live sessions, Tip Sheets, office hours…

3. Follow up and Support

Page 14: Success Services - Change management best practices

Salesforce

Basics

App

Customization

Admin Trail: Starting with Lightning Experience

Lightning

Experience

Basics

Lightning

Experience

Features

Admin Trail: Migrating to Lightning Experience

App

Customization

Lite

Lighting

Experience

Rollout

Lighting

Experience

Rollout

Lightning

Experience

Basics

Lightning

Components

Lightning

Design

System

Lightning

Experience

Development

Visualforce &

Lightning

Salesforce

User Basics

Sales Rep Trail: Lightning Experience

Salesforce

User Tour

Developer Trail: Lightning Experience

Trailhead is THE place to learn Lightning Experience

Page 15: Success Services - Change management best practices

Don’t forget to monitor the impact

1. Use Salesforce Reports and Dashboards to monitor the impact.

2. Justify the changes made and impact to management and end users.

3. This will allow you to make further changes in the future.

Page 16: Success Services - Change management best practices

Change Management: the roadmap

2 Analyze & PrioritizeRequests

1 Collect Ideas & Requests

3 Communicate 4 Train

Roadmap Framework

Page 17: Success Services - Change management best practices

The Conversation Never Ends!

Join the Conversation!

Over 1,500,000 members strong!

Engage directly with Salesforce

experts!

Hear from our MVP’s, other

customers and Salesforce resources!

Access resources, webinars, people,

all designed to help you achieve

success!

Join our Success Collaboration Groups on success.salesforce.com

Page 18: Success Services - Change management best practices

Success Community Groups

Page 19: Success Services - Change management best practices

thank y u

Page 20: Success Services - Change management best practices

SalesCloud

AnalyticsCloud

Service Cloud

App Cloud

MarketingCloud

Community Cloud

Introducing the Lightning Experience:

Modern User Interface

Proactive Sales Intelligence

Customizable Platform

Sales Wave Analytics App

Custom Action Menus

Wave Analytics for Visualforce

External Display for Presentation Mode

New Filter & Comparison Operators

Omni-Channel

Lightning Service Console

S1 Mobile Knowledge

Configurable Self-Service Templates

Social Post Approvals

Lightning Experience for Custom Objects

Process Builder Multiple Schedules

Process Builder Bulk Optimized

Lightning Connect CRUD

Data Loader for Mac

Next Generation Journey Builder

CRM Powered Advertising with Active Audiences

Next Generation Email

Group Messaging Marketing Automation

with GroupConnect

Social Studio Network Expansion

Next Generation Community Builder

TargetedRecommendations

Rich Text in the Feed

Insights for Community Managers

Relevant at Mentions

Winter ’16 Favorite Features

150+ New Features

Page 21: Success Services - Change management best practices

Pipeline BoardA powerful way to visualize and work your pipeline

Visualize Your Pipeline

See your opportunities organized by stage, with subtotals up top

Drag and Drop

Move deals between stages with click and drag

Alerts

Get smart alerts prompting you to take action on deals that need your attention