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Social Media ...en hoe nu verde RL Consultancy Wat is Creating innovation through learning in a knowledge society door Richard Santos Lalleman (@richardlalleman) www.richardlalleman.com

Social media .. What is it and how to go further (in Dutch)

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Presentation given during the conference at Hanze University, Groningen, on 29 June 2010 about what is social media and how to go further (with a focus on information overload and filtering). Sheets and comments are in DUTCH

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Page 1: Social media .. What is it and how to go further (in Dutch)

Social Media

...en hoe nu verder?

RL Consultancy

Watis

Creating innovation through learning in a knowledge society

door Richard Santos Lalleman

(@richardlalleman)www.richardlalleman.com

Page 2: Social media .. What is it and how to go further (in Dutch)

RL Consultancy

blablablablab blablabla

blablab blabla blablablablab bla blabla

Creating innovation through learning in a knowledge society

door Richard Santos Lalleman

(@richardlalleman)www.richardlalleman.com

Page 3: Social media .. What is it and how to go further (in Dutch)

RL Consultancy

1.0Geocities

Britannica OnlinePersoonlijke websites

BookmarkingDirectories (taxonomien)

2.0MySpaceWikipediaBlogsSocial BookmarkingTagging (folksonomies)

TIM O’REILLY 2004

Creating innovation through learning in a knowledge society

door Richard Santos Lalleman

(@richardlalleman)www.richardlalleman.com

Page 4: Social media .. What is it and how to go further (in Dutch)

50.000.000

RL Consultancy

38 jaar

Qualman, E. (2009), Socialnomics: How social media transforms the way we live and do business

Creating innovation through learning in a knowledge society

door Richard Santos Lalleman

(@richardlalleman)www.richardlalleman.com

Page 5: Social media .. What is it and how to go further (in Dutch)

50.000.000

RL Consultancy

13 jaar

Qualman, E. (2009), Socialnomics: How social media transforms the way we live and do business

Creating innovation through learning in a knowledge society

door Richard Santos Lalleman

(@richardlalleman)www.richardlalleman.com

Page 6: Social media .. What is it and how to go further (in Dutch)

220.000.000

RL Consultancy

1 jaar

Qualman, E. (2009), Socialnomics: How social media transforms the way we live and do business

Creating innovation through learning in a knowledge society

door Richard Santos Lalleman

(@richardlalleman)www.richardlalleman.com

Page 7: Social media .. What is it and how to go further (in Dutch)

1.000

RL Consultancy

Internet-applicaties in 1984

Qualman, E. (2009), Socialnomics: How social media transforms the way we live and do business

Creating innovation through learning in a knowledge society

door Richard Santos Lalleman

(@richardlalleman)www.richardlalleman.com

Page 8: Social media .. What is it and how to go further (in Dutch)

1.000.000.000

RL Consultancy

Internet-applicaties in 2008

Qualman, E. (2009), Socialnomics: How social media transforms the way we live and do business

Creating innovation through learning in a knowledge society

door Richard Santos Lalleman

(@richardlalleman)www.richardlalleman.com

Page 9: Social media .. What is it and how to go further (in Dutch)

Social Media

Wat is ...

RL Consultancy

Wikipedia (2010): “Social media are media for social interaction”

Creating innovation through learning in a knowledge society

door Richard Santos Lalleman

(@richardlalleman)www.richardlalleman.com

Page 10: Social media .. What is it and how to go further (in Dutch)

Social Media

RL Consultancy

Creating innovation through learning in a knowledge society

door Richard Santos Lalleman

(@richardlalleman)www.richardlalleman.com

Page 11: Social media .. What is it and how to go further (in Dutch)

Social Business Design

Social Web

Social ComputingSocial Networks

Social Capital

Social MarketingCorporate Social Responsibility

Alles is sociaal

RL Consultancy

Creating innovation through learning in a knowledge society

door Richard Santos Lalleman

(@richardlalleman)www.richardlalleman.com

Page 12: Social media .. What is it and how to go further (in Dutch)

Dear @southwestAir - I know I’m fat, but why was Captain Leysath really justified in throwing me off a flght for which I was already seated?

RL Consultancy

Creating innovation through learning in a knowledge society

door Richard Santos Lalleman

(@richardlalleman)www.richardlalleman.com

Is Twitter sociaal

Page 13: Social media .. What is it and how to go further (in Dutch)

/&”U€ BM;BF UI U&IU€ HJKEG /(/)(#€ HJSKFJHkjh

RL Consultancy

Gecensureerd

Creating innovation through learning in a knowledge society

door Richard Santos Lalleman

(@richardlalleman)www.richardlalleman.com

Is Twitter sociaal

Page 14: Social media .. What is it and how to go further (in Dutch)

I’ve read the tweets all night from @thatkevinsmith - He’ll be getting a call at home from our Customer Relations VP tonight

I am so sorry for your experience tonight! Hopefully we can make things right, please follow so we may DM

RL Consultancy

Creating innovation through learning in a knowledge society

door Richard Santos Lalleman

(@richardlalleman)www.richardlalleman.com

Is Twitter sociaal

Page 15: Social media .. What is it and how to go further (in Dutch)

Again, I am very sorry for the experience you had tonight. Please let me know if there is anything else I can do

RL Consultancy

Is Twitter sociaal

We called you on the number you had on file in your reservation. If you prefer a different number, please DM me. Thanks

Creating innovation through learning in a knowledge society

door Richard Santos Lalleman

(@richardlalleman)www.richardlalleman.com

Page 16: Social media .. What is it and how to go further (in Dutch)

RL Consultancy

Sociale dimensie

van2-dimensionaal

H x B

naar3-dimensionaal

H x B x T

<img class="alignright" title="EBSCO" src="http://lijn15.idmgroningen.nl/wp-content/themes/titan/images/logos/ebsco-sidebar.gif" alt="" width="120" height="42"/>

Adler, M. (2010), Is time the third dimension of Internet? presentation at TedxÖresund, http://www.tedxoresund.com/talks/

Creating innovation through learning in a knowledge society

door Richard Santos Lalleman

(@richardlalleman)www.richardlalleman.com

Page 17: Social media .. What is it and how to go further (in Dutch)

RL Consultancy

Oude infrastructuur

A B

Zylstra, T. (2010), Maker Households, key-note at SHIFT, http://www.slideshare.net/TonZijlstra/maker-households

Creating innovation through learning in a knowledge society

door Richard Santos Lalleman

(@richardlalleman)www.richardlalleman.com

Page 18: Social media .. What is it and how to go further (in Dutch)

Oude infrastructuurZylstra, T. (2010), Maker Households, key-note at SHIFT, http://www.slideshare.net/TonZijlstra/maker-households

door Richard Santos Lalleman

(@richardlalleman)www.richardlalleman.com

Page 19: Social media .. What is it and how to go further (in Dutch)

Oude infrastructuurZylstra, T. (2010), Maker Households, key-note at SHIFT, http://www.slideshare.net/TonZijlstra/maker-households

door Richard Santos Lalleman

(@richardlalleman)www.richardlalleman.com

Page 20: Social media .. What is it and how to go further (in Dutch)

Oude infrastructuurZylstra, T. (2010), Maker Households, key-note at SHIFT, http://www.slideshare.net/TonZijlstra/maker-households

door Richard Santos Lalleman

(@richardlalleman)www.richardlalleman.com

Page 21: Social media .. What is it and how to go further (in Dutch)

Oude infrastructuurZylstra, T. (2010), Maker Households, key-note at SHIFT, http://www.slideshare.net/TonZijlstra/maker-households

door Richard Santos Lalleman

(@richardlalleman)www.richardlalleman.com

Page 22: Social media .. What is it and how to go further (in Dutch)

Nieuwe infrastructuur

RL Consultancy

Niet geografische locaties, maar personen zijn de eindpunten

Creating innovation through learning in a knowledge society

door Richard Santos Lalleman

(@richardlalleman)www.richardlalleman.com

Page 23: Social media .. What is it and how to go further (in Dutch)

RL Consultancy

Social Media

...en hoe nu verder?

Creating innovation through learning in a knowledge society

door Richard Santos Lalleman

(@richardlalleman)www.richardlalleman.com

Page 24: Social media .. What is it and how to go further (in Dutch)

RL Consultancy

Bilton, N. (2010) 22 Percent of Internet Time is Social, Nielsen Says, New York Times, http://bits.blogs.nytimes.com/2010/06/16/22-percent-of-internet-time-is-social-nielsen-says/

Creating innovation through learning in a knowledge society

door Richard Santos Lalleman

(@richardlalleman)www.richardlalleman.com

Informatie-overload

Page 25: Social media .. What is it and how to go further (in Dutch)

Informatie-overload

RL Consultancy

140 TB =

143.360 GB

Sloan Digital Sky Survey

Creating innovation through learning in a knowledge society

door Richard Santos Lalleman

(@richardlalleman)www.richardlalleman.com

Page 26: Social media .. What is it and how to go further (in Dutch)

Informatie-overload

... aan gefragmenteerde kennis

door Richard Santos Lalleman

(@richardlalleman)www.richardlalleman.com

Page 27: Social media .. What is it and how to go further (in Dutch)

Informatie Professional

RL Consultancy

Computer literacy Information literacy

Network literacy

Creating innovation through learning in a knowledge society

door Richard Santos Lalleman

(@richardlalleman)www.richardlalleman.com

Page 28: Social media .. What is it and how to go further (in Dutch)

Stand van Zaken

RL Consultancy

QuickTime™ and a decompressor

are needed to see this picture.

Creating innovation through learning in a knowledge society

door Richard Santos Lalleman

(@richardlalleman)www.richardlalleman.com

Page 29: Social media .. What is it and how to go further (in Dutch)

RL Consultancy

Creating innovation through learning in a knowledge society

door Richard Santos Lalleman

(@richardlalleman)www.richardlalleman.com

Stand van Zaken

Page 30: Social media .. What is it and how to go further (in Dutch)

RL Consultancy

Creating innovation through learning in a knowledge society

door Richard Santos Lalleman

(@richardlalleman)www.richardlalleman.com

Stand van Zaken

Page 31: Social media .. What is it and how to go further (in Dutch)

RL Consultancy

Computer literacy Information literacy

Network literacy

Creating innovation through learning in a knowledge society

door Richard Santos Lalleman

(@richardlalleman)www.richardlalleman.com

Informatie Professional