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The Social Imperative HR’s Role In Creating And Sustaining The Socially Powered Enterprise KrishnaDe.com @KrishnaDe on Twitter CIPD Ireland Conference 2013 #cipdireland100 Photo credit http://http://bgn.bz/socialapps

Social HR - HR's role in creating and sustaining the social business

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Social HR - HR's role in creating and sustaining the social business. This is presentation for the CIPD Ireland Centenary Conference on 30 April 2013 by Krishna De. If you have any questions about the ideas I share in the presentation please do not hesitate to contact me at http://www.KrishnaDe.com

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Page 1: Social HR - HR's role in creating and sustaining the social business

The Social Imperative HR’s Role In Creating And Sustaining

The Socially Powered Enterprise

KrishnaDe.com @KrishnaDe on Twitter

CIPD Ireland Conference 2013 #cipdireland100

Photo credit http://http://bgn.bz/socialapps

Page 2: Social HR - HR's role in creating and sustaining the social business

KrishnaDe.com

The Emergence Of The Social Business Impacts On The Culture Of An Organisation

The use of social technologies is not only applicable to the marketing function and can help you become more agile and support organisational development

Page 3: Social HR - HR's role in creating and sustaining the social business

KrishnaDe.com

We Need To Ensure That Governance And Policies Are In Place

Social media policies integrate with policies you have in place already Find resources at http://bgn.bz/socialmediapolicies

Photo credit http://bgn.bz/matches

Page 4: Social HR - HR's role in creating and sustaining the social business

Develop Your P.O.W.E.R Plan

KrishnaDe.com Use the P.O.W.E.R plan to audit and evaluate how effectively your social media activities are integrated into your communications

Photo credit http://bgn.bz/flwindmill

Page 5: Social HR - HR's role in creating and sustaining the social business

Review your analytics to understand what device people are using to access your online content and develop a plan to ensure it is accessible

Are Your Online Communications Mobile Ready?

The device we choose to use is often driven by the context including when we search and where we are searching from

Photo credit http://bgn.bz/devices

KrishnaDe.com

Page 6: Social HR - HR's role in creating and sustaining the social business

It is essential that we integrate engaging visual content

which will also help encourage online sharing

Photo credit http://bgn.bz/flcameras

KrishnaDe.com

Page 7: Social HR - HR's role in creating and sustaining the social business

Make Your Content Easy To Share Photo credit http://bgn.bz/sharingcupcakes

Enable your content to be shared from your website and use platforms that enable others to embed your content

KrishnaDe.com

Page 8: Social HR - HR's role in creating and sustaining the social business

KrishnaDe.com

Social Technologies Can Help You Express Your Employer Brand

Your employer brand is relevant through the employment lifecycle and reflects the multiple touch points you have with employees and potential candidates

Photo credit http://bgn.bz/applecore

Page 9: Social HR - HR's role in creating and sustaining the social business

KrishnaDe.com

Are You Monitoring The Reputation Of Your Employer Brand?

58% of individuals say a negative interview experience will impact future buying decisions and 87% are likely to share the experience (source http://bgn.bz/amrsurvey)

Photo credit http://bgn.bz/smcommancentre

Page 10: Social HR - HR's role in creating and sustaining the social business

KrishnaDe.com

Integrating Social Technologies Into Your Resourcing And Recruiting Can

Help Reduce Overheads

Technologies include using social networking for candidate attraction using social referral tools and using multi media for recruiting

Photo credit http://bgn.bz/helpwanted

Page 11: Social HR - HR's role in creating and sustaining the social business

KrishnaDe.com

Enhancing Employee Engagement And Organisational Performance Using Social Technologies

Examples include enterprise social networks , integrating social features into your intranet and social enhanced employee newsletters

Photo credit http://bgn.bz/tinphones

Page 12: Social HR - HR's role in creating and sustaining the social business

KrishnaDe.com

Embedding Of New Capabilities And Empowering Employee Advocates

Develop and embed new capabilities in your organisation to support continuity planning and consider how you could enable and empower your people to be brand advocates

Photo credit http://bgn.bz/employeetraining

Page 13: Social HR - HR's role in creating and sustaining the social business

KrishnaDe.com Ensure your risk and crisis management plans to take into account how you can use social technologies both as an early warning system and to share your communications

Integrate Digital Communications Into Your Communications And Crisis

Management Plans

Photo credit http://bgn.bz/roundtable

Page 14: Social HR - HR's role in creating and sustaining the social business

KrishnaDe.com

Manage Your Digital Footprint For Career Success

Your reputation and personal brand is impacted by your online presence Ensure you are proactive in using it to support your career

Photo credit http://bgn.bz/peoplegathering

Page 15: Social HR - HR's role in creating and sustaining the social business

Let’s stay in contact on

Google Plus where I share social business trends

Just ‘Click’ on the image below to add me to your Circles

Page 16: Social HR - HR's role in creating and sustaining the social business

If you found this presentation of interest

please look left and click to share the presentation with your network

Thank you!