PromoMadridInward Investment Services

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What can PromoMadriddo for you?Our main mission is to provide the best possible support toforeign companies wishing to set up and develop their businessin the Madrid Region, as well as to help companies that havealready started operating in the Region.

In order to do so, PromoMadrid offers you full customizableadvice and support during the entire investment process. Ourspecialists will accompany you in all matters related to yourproject on a strictly confidential basis, and totally free of charge.We will provide you with precise, practical, and useful informationon all the matters that are of interest to you, and will adviseyou in each and every step of your decision-making process.

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Why the Madrid Region?Did you know that…

... with a GDP of 273,000 millions of USD in 2010, Madrid is theeconomic driving force of Spain, which is the world’s 12th economy?... Madrid has attracted over 83,120 millions of USD in foreigncompanies’ investments during the past 5 years, which represents68% of the national total?

If you want to know more about the Madrid Region and the opportunitiesit offers to expand your business on an international scale, you willfind valuable information in this brochure.

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Significant regional economy

Foreign companies choose the Madrid Regionbecause its economy is growing, and offersmany business opportunities. Furthermore, theRegion is the leading contributor to the SpanishGDP (19.7%).

Madrid is a region with a very high purchasingpower, and a GDP per capita 34% higher thanthe European average, making it an ideal marketto start new businesses.

What competitiveadvantages doesMadrid offer?

International business center

Madrid, in addition to being Spain’s political andeconomical capital, is also the financial andbusiness center of the country. Madrid hoststhe largest number of companies in Spain; 1 outof 5 companies started in the country hasits headquarters in the Madrid Region.

This has contributed to Madrid’s power ofattraction, as over 5,000 foreign companiesdecided to set up their offices in Madrid so asto be close to their clients’ decision-makingcenters, and benefit from business servicesnetworks, logistics and ICT infrastructures, allof which enable them to manage their operationsefficiently.

Outstanding human capital

Madrid has highly-qualified, flexible professionals,and, in comparison with other Western Europeancountries, offers very competitive labor costs.Our human capital stands out for its education,training, adaptability, and creativity.

Our higher education system is made up of alarge number of universities, postgraduateschools, professional training centers (publicand private) that ensure companies a constantflow of graduates each year. Madrid is home tothe highest concentration of students in Spain,and one of the largest in Europe. Some of theworld’s most prestigious business schoolslike IE Business School, ESADE, and IESE,among others, have a campus in Madrid.

Geostrategic location

The Madrid Region boasts an excellent locationnot only to tackle the Iberian Peninsula market(Spain and Portugal), but also those of Europe,Near East, North Africa, and Latin America.Madrid is the gateway to a potential market of1,300 million inhabitants. Moreover, Madrid isthe Latin American companies’ hub in the EU,thus setting it apart from all other regions, as itenables these companies to expand theiractivities in Europe.

Madrid is at the center of the radial-structuredroad and train networks, has the largest cargoairport in Spain, and the 2nd in Europe in termsof capacity (70 million passengers). It also hasEurope’s number one dry port (in volume), whichconnects the capital with the maritime ports ofthe Iberian Peninsula.

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What competitiveadvantages doesMadrid offer?

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Excellence in services, and a strongindustrial base

The services sector (80% of its GDP) is the mostimportant numbers-wise for the Madrid economy,as attested by the fact the Region leads Spainin the number of professionals in this field.

Madrid is renowned for its finance, legal andbusiness services, as well as for its excellencein services related to the sectors of renewableenergies, life sciences, logistics, aerospace, andtourism/leisure.

Unique quality of life

On top of offering great investment andprofessional development opportunities, Madridoffers an entire world ready to be discovered.The Region boasts a unique quality of life thanksto an international education system (both publicand private), a universal healthcare system, andone of the highest safety rates in Europe.

The Region offers a wide array of culturalactivities, with some of the best art collectionsworldwide and several of its municipalitiesdeclared World Heritage Sites. We must alsoemphasize the wide variety in gastronomy thatcan be enjoyed in the Region and the multipleleisure alternatives offered.

Leadership in innovation

Madrid leads Spanish R&D investment withfigures above the European average. Accordingto Eurostat data, it is the 2nd European regionin number of employees in high-technologysectors. Furthermore, the 16 universities presentin the Region maintain strong ties with thecorporate and scientific communities.

The Madrid Region has an excellent network ofsectorial clusters, science and technology parks,as well as a network of research institutions, allof which contribute in a decisive way to theRegion’s advanced development.

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PromoMadrid helps you to...

Step 1 Complete your preliminary study

Providing you with helpful information for your investment plan:

• Economy, markets and sectors

• Legal, work, and fiscal frameworks

• Operations and business costs

• Available incentives and financial support

Identifying the most appropriate options regarding:

• Real estate

• Strategic alliances, mergers and/or acquisitions

• Products and services providers

• Potential clients

We provide youwith the necessaryhelp and supportin each phase of yourinvestment project

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Step 2 Find a proper positioning on the market

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Providing you with both our experience and contacts to help you organizean agenda, enabling you to visit for example:

• Sites and facilities for your business

• Public institutions, professional and sectorial associations

• Potential local business partners

• Other foreign companies operating in the Region

Informing and advising you on:

• The best possible locations

• Grants, incentives, and existing tax credits

• Available financial tools

• Relocation of your employees to Madrid and search of qualified local personnel

• Administrative procedures

Continuing to be at your service to help you with possible future expansionplans after the initial investment:

• Contact with local, regional, and national companies, associations, and institutions

• Relocation of your offices and/or the expansion of your business within the Madrid Region

• Incentives and financial tools to facilitate your expansion project

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Step 3 Organize your visit to Madrid

Step 4 Prepare the implementation or your business in Madrid

Step 5 Expand your business

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What do

you think?

“Many of the IT initiatives are piloted in Spain before they get deployed

worldwide”Kanan Balamurugan, Country Operations & Delivery Manager, Tata Consultancy

Services España (INDIA)

“Madrid is the best business hub in Europe for Latin-American companies”

Ricardo Matos, Managing Director, Grupo Modelo Europa, S.A.U. (MEXICO)

“Boeing chose Madrid for its availability of talent and technological

capacity”Pedro Argüelles, President, Boeing España (USA)

“I haven’t the slightest doubt that without PromoMadrid’s help, the new

Madrid-Dallas route would not have become a reality”Nieves Rodríguez, Sales Manager Spain & Portugal, American Airlines (USA)

“The services offered by PromoMadrid are customized for the specific

needs of each client…”Enrique Huertas, Partner, Colin Buchanan and Partners Limited (UK)

“PromoMadrid was instrumental in giving us the information and support

we needed to understand market conditions and the opportunities available.

The service was above any of our expectations and we are grateful for their

support”Ariel Smilovici, Partner, Oasis Gifts Ltd. (CANADA)

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About us

PromoMadrid is an incorporated company founded in 2004 by theMadrid Regional Government with the participation of importantregional business institutions. Its mission is to develop Madrid’seconomy and business activities internationally.

PromoMadrid organizes a wide array of actions designed to boostand promote Madrid companies’ exports and investments abroad;attract and consolidate foreign direct investment in the MadridRegion, and enhance Madrid’s economic image worldwide.

For further information,please do not hesitate to contact us:info@promomadrid.com

MAYONCOCT©Madrid, PromoMadrid.

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PromoMadridwww.promomadrid.com

http://twitter.com/promomadridTel: +34 91 745 01 27

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