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Proposal 2016

Project 99

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Page 1: Project 99

Proposal2016

Page 2: Project 99

Project 99 is developing the next generation of inclusive and

entrepreneurial leaders for “the new inclusive economy”.

Our Vision

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The 99% to 1% Story The baby is

born (and re-born)

The baby is told who or

what “she or he” should

be

The individual

obtains education?

The individual gets a job?

The individual is

not given the ability to be authentic

Page 4: Project 99

THE PROBLEMTHE SOLUTIONFINANCEMARKETING

OUR TEAM

CHAPTERS

Page 5: Project 99

THE PROBLEM

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Problem

Lack of inclusion and

authenticity in the workplace

There is a lack of formal and continuous inclusive

leadership training in the

workplace

Executives lack inclusive leadership

training which hinders creativity

and efficiencyThere is a lack of

minority individuals in executive

positions across all industries in Fortune

500 Companies

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Why does the Problems Exist?

Conclusion: Companies do not have the time or funds to implement their own diversity and inclusion initiatives.

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Target Market

Corporate Managers/young professionalsSchool Teachers

Millennials (Ages 16-30)(Students and Entrepreneurs)

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THE SOLUTION

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SolutionProject 99 connects and empowers millennials through the development of an inclusive leadership platform focused on 5 core identity areas:

Gender Race / Ethnicity Socio - Economic Class

Sexual Orientation

Age

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99 Leadership Summer Programs• 4-days of engaging and fun

entrepreneurial and inclusive leadership retreats bringing together millennials from all over the world

• Programs are customizable, focused, and relevant to today’s world.

99 Leadership Experiences• 1-day of fun and interactive

leadership development in the areas of inclusive leadership bringing together corporate leaders and students interested in corporate careers.

• The main objective of this program is to develop inclusive leaders for the corporate world.

99 Action Laboratories• Innovative and inclusive co-

working hubs for millennials designed for the purpose of entrepreneurial collaboration and social impact.

• 99 Labs will provide mentorship, business workshops, work space along opportunities for young people to work and develop.

Business Model

99 Documentaries- “Let’s Scale the Movement”

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What we learned from our pilot?

Spectrum of possibility

Influences from unexpected

placesSelf discovery

Safe and intentional is effective

• Partnerships with multiple local non-profits allowed for diverse recruiting

• Spectrum in 5 focus areas was clearly represented and evenmore identity categories were Represented

• Young leaders became important to each other in ways they never have before imagined

• Our job became to facilitate the interaction between studentsby providing structure, frameworkand safety

• In this approach we advocated for transparency, but no direct answer about what things should be

• No direct influence means safety and understanding

• Young leaders created their ownhonest questions and observations through conversation and experiencing • Social programming was just as effective were young leaders talkedabout topics they never talked about before

• Self discovery is very impactful

Josuel Plasencia
Orginally titled "No direct influence"
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Impact Metrics

# of Students that attend programming

# of Students that start their own Mini Project 99s

# of Companies that implement our programming for their employees

Demonstrated Progress in the level of inclusive leadership of our fellows through measurable surveys

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Moving Towards Quadrant D- The 99 Quadrant

http://www.berlitz.com/SiteData/docs/BerlitzWPI/2b6dd531f5ed23d1/BerlitzWP_InclusiveLeadershipFinal.pdf

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JopwellMLT

SEO CareerProject

99

EmzingoWatson

UniversityUnreasonabl

e Labs

??

Competitive Landscape

Inclusion

HighLow

Low

High

Dive

rsity

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Milestones

By the end of our summer 2016

programming, 100+ students will be

part of the Project 99 Community

including fellows from Dominican

Republic, Mexico, and the United

States.

By the beginning of 2017, Project 99 aims to fund and support 2-3 social venture projects in the countries that we are operating.

By mid-2017, Project 99 aims to fund our first 99

Leaders Laboratory that will be able to host 100+ students

in a given day

By the end of 2017, Project 99 aims to

distribute the Project 99

documentary to an audience of

10,000+ individuals.

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Geographic Focus

*More Programs to be added in the future in Guatemala, Brazil, and Haiti

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FINANCES

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2015 Summer Program Operating Budget

Funds Received -- Crowdfunding $ 2,300 Babson Grant $ 1,500 Deloitte Sponsorship $ 450 Rica Sponsorship $ 700 Resolution Project $ 1,500 Natalie Taylors Scholarships $ 1,000 Personal Investments $ 500 Delta Airlines Credit $ 800 Total Funds Received $ 8,750

Funds Used -- Transportation for participants $ (500)Transportation for Yulkendy/Josuel $ (975)

Lodging - Rancho Campeche $

(2,500)Additional meals $ (350)Recording/Photography $ (500)Editing/Directing of Documentary $ (610)Scholarship $ (200)Materials $ (200)Speaker costs $ (100)Printing $ (150)Total Funds Used $ (6,085)Minus Total Funds Received $ 8,750

Current Balance $

2,665

Money Sources --Balance in Bank $ 915 Resolution Project/Natalie Taylors Payable $ 1,750Current Balance $ 2,665

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2016 Operating Budget

Participant transport $ 200Leadership transport$ 500Food $ 400Recording/photography $ 400Documentary costs $ 300Materials $ 125

Speaker costs$ 1,000

Printing $ 100 Leadership stipend $ 600

Total need Program$ 3,625

Participant transport $ 600Leadership transport $ 1,300Lodging and food $ 2,750Recording/photography $ 700Documentary costs $ 500Scholarship $ 750Materials $ 200Speaker costs $ 500Printing $ 250Leadership stipend $ 900Total operating cost $ 8,450Total revenue expected $ 3,000Total need for DR program $ 5,450

Participant transport $ 800Leadership transport $ 1,400Lodging and food $ 3,500Recording/photography $ 600Documentary costs $ 500Scholarship $ 750Materials $ 200Speaker costs $ 500Printing $ 250Leadership stipend $ 900Total operating cost $ 9,400Total revenue expected $ 3,000Total need for Mexico program

$ 6,400

Total need all programs$ 15,475

Project 99 Corporate May 2016

Project 99 Summer ProgramDR - July 2016

Project 99 Summer ProgramMexico - Aug 2016

Revenues expected --6 tickets at $500 each $ 3,000

Josuel Plasencia
Is two programs in August a strech?
Page 21: Project 99

2016 Fundraising Strategy

2016 Fundraising Sources Current balance $ 2,665Crowdfunding Goal $ 2,500 Deloitte Dominican Republic Proposed Sponsorship $ 900 Rica Proposed Sponsorship $ 1,400Other Sponsorships acquired $ 1,500Proposed Sponsorship for Corporate Pilot $ 11,000Total fundraising goal $ 19,965Total need all for programs $ 15,475Balance for 2015-2016 $ 4,490

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Marketing

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Documentaries - Sharing our story

Film festival/Film events• Opportunity to host networking events • Film festivals allow us to share stories in a structured way• Face to face recognition • Networking opportunities• Enters us to the media space

Video distribution• Allows us to share the stories with a larger audience• Ability to bring people closer to the experience • Effective way to build a following (build social media)• Video becoming even more popular

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Marketing strategy

Documentary

Social Media Big Four

Media recognition(One day Project 99 focus)

Personal website

Engagement at the center

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Media recognition

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Team and partners

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Our team

Yulkendy Valdez• 2014-2015 Res Project Fellow• 15’ EY Launch Program Intern• 14’ Harvard PPLC Participant• Scripps National Spelling Bee Finalist • Babson College Class of 2017

Josuel Plasencia• 2015 ALPFA Student of the Year• 15’ Goldman Sachs Summer Analyst• 13’/14’ KPMG UN Desk Intern• 13’ EY Launch Program Intern• Babson College Class of 2017

Paulina Zarate• 15’ Bimbo Brand Intern• 15’ Paris Abroad Student• Babson Honors Student• Diversity Leadership Scholar• Babson College Class of 2017

Leinado Marte• 15’ PwC Start Intern• Jopwell Babson Representative • Babson College Class of 2018

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Dominican Republic leadership team

Karina Maldonado

• Masters Student at PUCMM• Economic Analyst at Center for Economic Development and Competitiveness (Santo Domingo)

Roelisabell Rosso

• Universidad Autónoma de Santo Domingo Class of 2016 • Political Advisor • Writer for National Newspaper (Hoy)

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Project 99 Partners

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Key Supporters and Potential Board Members

Esmeralda LambertCEO of Esmeralda Lambert

Karim AbouelnagaCEO of Practice Makes Perfect

Frank LopezPresident of

ALPFA Foundation

Junot DiazPulitzer Prize

Winning Author

Cheryl KiserDirector of Babson

Lewis Institute

Gerald McElroyFormer Fulbright scholar

to Dominican Republic

Angelica Perez-LitwinFounder/CEO at ELLA Institute & Creator of Latinas Think Big™

Angel Contreras Senior Manager at EY

Richard Troncoso Partner at Deloitte

Republica Dominicana

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Crowdfund Supporters

ASHLEY AND ANGEL CONTRERASANNE CLARKCAM HENRYTLE CONSULTING GROUP, LLCDANIELLE O'BANNONCHRIS MARTIN AND FAMILYRACHEL MARTIN JD HOYELISA LYLEANONYMOUS (Writer)JUDIE TAYLORANONYMOUS (Goldman Sachs)KEVIN BRUYNEEL

KAROLINE AAENHEATHER JEANROSE LAUTURESUSAN DUFFYBEN LUIPPOLDMELANIE FEDRIMARIA PAHIGIANNISANONYMOUS (Babson Student)ESMERALDA & MATT LAMBERTRACHEL GREENANONYMOUS (Educator)

34 Individual contributions made to our CrowdRise crowdfunding campaign, with an average $72 per

contribution

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Thank you!