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ArenaFlowers.com An Experience Delivered

Pascale Perry - #smib10 Presentation

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Two Experiments In Social Media Marketing: Can You Sell Flowers On Social Networks?

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Page 1: Pascale Perry - #smib10 Presentation

ArenaFlowers.comAn Experience Delivered

Page 2: Pascale Perry - #smib10 Presentation

• ArenaFlowers.com launched Sept 2006

• Now operate ArenaFlowers.com, ArenaBloemen.nl, ArenaBloemen.be, ArenaBlumen.de and ArenaFleurs.fr, and Prestat.co.uk websites, with more to come

•Team of 40, working in UK and NL

•Number 1 independent and top 5 in flowers category (only multiples/supermarkets ahead)

•Won a number of awards. (5* rating from customers is our favourite)

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Visits & Awareness Press Coverage

30,000 messages Blogs and news articles10,000 visitors Smarta100 award = 30% CTR

1 purchase= 0.01% conversion

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Email: [email protected]: http://www.arenaflowers.com/blogTwitter: @arenaflowers

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