a creative network of Twin Cities marketing contractors that crafts messages, tells stories, assesses needs, and manages solutions to completion, all on time and under budget.

Storycraft is…

Founded by Todd Svanoe in 1997, Storycraft is an affordable one-stop shop of writers, graphic designers, webmasters, and photographers.

We become a “virtual marketing department” for businesses seeking a “big league presence.”

Hire us and you win -- in three ways:

1) Pare down and save on in-house staff, benefits and office expenses,

2) Add more creative expertise to your team than you could afford to hire, and

3) Use that talent only when needed, pay-as-you-go, selecting from this wide menu of products and services.

PRODUCTSPRODUCTS• Website Upgrades Website Upgrades • Success Stories & Success Stories & EndorsementsEndorsements• Strategic Marketing PlansStrategic Marketing Plans• Radio & TV Ads Radio & TV Ads • Ads, Direct MailersAds, Direct Mailers• Media Kits & ReleasesMedia Kits & Releases• Newsletters, E-ZinesNewsletters, E-Zines• Billboards, Bus SignsBillboards, Bus Signs• Local & National NewsLocal & National News• Signs, Caps, ShirtsSigns, Caps, Shirts• Annual ReportsAnnual Reports

SERVICESSERVICES• Branding, Logo, Tagline Branding, Logo, Tagline • Board, Staff Facilitation toBoard, Staff Facilitation to Align Mission & StrategyAlign Mission & Strategy• Project ManagementProject Management• Writing, EditingWriting, Editing• Web & Graphic DesignWeb & Graphic Design• Public Relations, MediaPublic Relations, Media• Photography, Office GalleryPhotography, Office Gallery• Executive Ghostwriting Executive Ghostwriting • Corporate Citizenship Corporate Citizenship CampaignsCampaigns

We believe that every business or institution has a story –

1) about how they started, 2) what motivates them, and 3) the ways they’re unique among others in their field.

Our specialty is crafting that story and telling it with impact through the right marketing tools to help our clients capture their markets.

Storycraft assigns you a project manager who joins your team (in person or by phone) for regular marketing meetings, and attends your company’s key executive meetings to stay abreast of developments, report on deliverable goals, and guide your brand messaging and marketing strategy as your company changes and grows.

Storycraft associates strategize together, pool their creativity, and deliver consistent quality. Our business clients have

included Digital Angel, Microsoft, GE and Phillips.

Nicole - Graphic designer

Meet a few senior members of our team.

Tama – Veteran Copywriter Ariah - Webmaster

Clients in our market have often just come off of a bad relationship. They’ve tried one of three ways to meet their marketing needs:

1) Assemble a frustrating hodgepodge of freelancers who take forever to find. Five years later their concepts and colors don’t match.

2) Invest in a marketing firm too expensive to hire or too busy to make deadlines.

3) Hire an in-house marketing director. But here’s the problem with that.

Compare to the cost of hiring

We see it again and again. A small or mid-sized company spends $75K plus $15K benefits on a communications manager expecting them to “do and be all.”

But that person does not do websites or videos, or does not write or design well enough to impress the CEO. So they outsource $35K a year anyway. Then add $25K for office expenses, computer maintenance, and supplies.

Here are the numbers for our average client…

Hiring In-house Outsourcing to us (Year 1)

$75K Salary 5 Small projects/Yr. (Photos, brochure…)

$15K FICA/Benefits 3 Medium/Yr. (TV or Radio Ad…)

$35K Outsource Budget 2 Large (Website, Sales Video…)

$25K Office Expenses Better Volume, No Overhead

Totals: Add an in-house Get an entire team of specialists and

director - $100-150K save 35%. Even more on a retainer!

As a cost comparison, working with us is a no-brainer.

But once you experience a Storycraft partnership, we truly think you’ll find it the best investment you’ve ever made.

www.storycraftbiz.com