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Why Measure?

Marketing analytics

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Page 1: Marketing analytics

Why Measure?

Page 2: Marketing analytics

Marketing analytics is increasingly becoming popular among businesses today

Marketing analytics enables businesses to look at the big picture with respect to what’s working with the prospects and what’s not

Many businesses are deploying advanced technological tools to assess the effectiveness of its marketing efforts

Here are some reason as to why you should measure your marketing efforts…

Page 3: Marketing analytics
Page 4: Marketing analytics

To measure, manage and analyze your marketing performance◦ Using marketing analytics you can optimize your

marketing strategies so as to attain maximum results

To know the value of your marketing◦ Marketing analytics can help you conclude the

actual returns on your marketing investments

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A study by Lenskold group revealed that marketers measuring their marketing efforts are more likely to succeed compared to those who don’t

Marketing analytics helps you gain a deeper insight into market trends and preferences

Studying marketing analytics over a period of time can help you predict the results of up-coming marketing campaigns better

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Compare your marketing campaigns◦ Establish benchmark marketing campaigns and see

how other campaigns measure up

Study the results of marketing campaigns over a period of time to determine ◦ What the prospects like and what they don’t◦ The response level of each prospect segment

Once you identify the trends, your marketing efforts will be more spot-on and result oriented

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You can use marketing analytics effectively to—◦ Improve your campaign performances ◦ Indulge in well-targeted marketing◦ Build and foster long term relationship with your

prospects and customers◦ Inject efficiency into your marketing process and

reduce misallocation of marketing budget◦ Justify your marketing budget and resources

demands

Page 8: Marketing analytics

Are you looking for an effective way to market your listing? We can help.

Now promote your listings in a way that makes an impact!

Create Interactive Presentations, Stand-Alone Web Pages, Virtual Tours, Flyers or a YouTube Video—and share them on major social networking sites such as Facebook, Twitter, LinkedIn. You can also automatically distribute your listings on Craiglist, Oodle, Vast and more!

Creating low-cost, high-impact marketing materials has never been this easy…or this fast!

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Ph: 1-412-567-0010 x 217 | Fax: 1-412-202-4922Email: [email protected]

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