12
Zasqr Mobile Promotion “Promote, engage, retain in a effective and direct way” Real State Business, April 2013

Marco Cimino - Zasqr for Real Estate Agencies

Embed Size (px)

DESCRIPTION

how Zasqr can add value to Real Estate Marketing?

Citation preview

Page 1: Marco Cimino - Zasqr for Real Estate Agencies

Zasqr Mobile Promotion “Promote, engage, retain in a effective and direct way”

Real State Business, April 2013

Page 2: Marco Cimino - Zasqr for Real Estate Agencies

19/04/2013 2

The 56% of Spanish Internet users accessed the Internet via smartphone, in 2012.

This figure represents 40% of the population

Page 3: Marco Cimino - Zasqr for Real Estate Agencies

Mobile Marketing

• Internet users are increasingly using smartphones to access the Internet: email, social media, etc ...

• Nowadays, smartphones provides real-time interaction (shops, press, outdoor advertising)

Page 4: Marco Cimino - Zasqr for Real Estate Agencies

What is Zasqr? • An mPromotion platform designed to

generate traffic to point of sale.

• Reading a QR code with Zasqr is possible to get discounts, participate in contests, promote products and services… engage customers.

Page 5: Marco Cimino - Zasqr for Real Estate Agencies

It is quite common to find QR codes on sale sign that advertise properties for sale or rent. Real Estate agencies increasingly use this technology to provide the contact phone number or provide more information through a link to a website with photos and property details. But, in the best case the functionality will be saving to type the phone number or the URL of the page. In this way we are forcing the consumer to use the information on the spot, on the street and with cellphone in hand, with the limitations of the phone display.

Page 6: Marco Cimino - Zasqr for Real Estate Agencies

Really would be much more useful to receive information in a reusable format, so we can access it when we get home and to "work on it" for our needs. (Forward it by email, print it, comparing it, etc.). That´s why Zasqr extends the functionality of a traditional QR code, by adding the ability to send email automatically attaching the dossier of the property, with any additional information, as well in the language of the one who scans the QR code

Page 7: Marco Cimino - Zasqr for Real Estate Agencies

How it works? (scan this code with ZasQR)

Page 8: Marco Cimino - Zasqr for Real Estate Agencies

Scanning the QR code we receive all property information by email

Page 9: Marco Cimino - Zasqr for Real Estate Agencies

More options • The same QRcode can be used in

• The showcase of the agency, to request information

from a property during non working hours/days • In print ads, transforming the limited and expensive

space of a newspaper in virtually unlimited space. • In outdoor advertising, giving interactivity, joining on-

line and off-line environments.

Page 10: Marco Cimino - Zasqr for Real Estate Agencies

More Information • The message received by our potential

customer can contain any type of information • The maximum number of Property details, photos,

building specifications, drawings, etc. • Offer similar properties or other products on the

same area. • A complete list of our current product portfolio and

upgradeable at any time.

Page 11: Marco Cimino - Zasqr for Real Estate Agencies

http://zasqr.com http://youtube.com/zasqr

Prices for real estate business, QR code with automated email + tracking

More information and hiring [email protected]

Number of active codes Monthly fee

From 1 to 50 50€ per month From 51 to 100 100€ per month From 101 to 150 150€ per month From 151 to 200 200€ per month

Page 12: Marco Cimino - Zasqr for Real Estate Agencies

http://zasqr.com http://youtube.com/zasqr