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BIOStefan Sagmeister formed the New York–based Sagmeister, Inc., in 1993 and has since designed for clients as diverse as the Rolling Stones, Stefan Sagmeister thinks it’s a good idea to close his studio every 7 years for 12 months and spend it trying out various little design experiments, for which there is never enough time while running a regular practice. SPEAKER BIOStefan Sagmeister formed the New York–based Sagmeister, Inc., in 1993 and has since designed for clients as diverse as the Rolling Stones, HB
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Hello. You have reached Sagmeister Inc. We are conducting a full year of experiments and will be back on
September 1st 2009.
Please call us then.
Job:Done for money, 9:00 - 5:00.Career: Advancement and promotion.Calling: Intrinsically fulfilling.
Stefan 12.5% personal use3M 15.0% personal useGoogle 20.0% personal use
Have YOU ever conducted a sabbatical?
How did the sabbatical happen?
• My job became a calling again.
• It was very enjoyable.
• Over the long term it was financially successful.
• Everything we designed in the seven years following the first sabbatical, had its origin in thinking done in that year.
Insight #1:
In branding, sameness is overrated.
Insight #2:
I had used the language of design only for promotional and advertising purposes.
There must be other possibilities.
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Thank You.Thank You.
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Thank you.