List management (1)

List ManagementInfoglobaldata supports some of

the largest direct marketing

companies with a full range of data

management solutions.

Direct marketing is about making

direct contact with existing and

potential customers to promote your

products or services.

www.infoglobaldata.com

Direct marketing is a very effective

and powerful way to share

information about a product or

service.

Our list managementservices include:

Data Mining: The process of

analyzing data from different

perspectives and summarizing it

into useful information and that

can be used to increase revenue,

cuts costs, or both.

Data Scrubbing: Data scrubbing, is

the process of amending or

removing data in a database that

is incorrect, incomplete, improperly

formatted, or duplicated.

List Cleansing: List cleaning is

essential for maximum campaign

ROI. With Optimizer, ensure that

you have the most current and

highquality customer data for your

marketing lists.

Database Verification: To check

that the data on the original source

document is identical to the data

that you have entered into the

system or object document.

Customer Profiling: By identifying

and understanding your

customers, you can assess their

needs and determine whether your

business concept will meet those

needs.


The Benefits of a CleanEmail List

Maintaining uptodate contact

information for your email

subscribers/email marketing list can

help increase your growth in several

ways.

Email marketing

remains an effective

way to nourish

relationships.

Businesses have

found on average that

they see a 94% return

on investment from

targeted emails that go

to the right email

addresses.

Clean email lists can:

Maximize revenue opportunities and ROI

Reduce delivery problems

Contribute to increased accuracy in campaign

statistics

Save money on marketing costs from

bounced emails

Keep your brand top of mind with your

subscribers
