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Join Heather as she discusses the three telltale signs that your web content is over-optimized, and the three ways to fix the problem Watch the full video http://www.seocopywriting.com/content-marketing/3-signs-that-your-seo-copy-is-over-optimized/
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SEO Copywriting Tips
Is your Web SEO copy “over-optimized?”
Here are three ways to find out.
Too many keyphrases on the page
Pages like this are simple to spot.
User experience = bad. Too much emphasis on SEO.
The fix? Reduce keyphrases.
Too many hyperlinks on the page
User experience = bad. Too many choices cause overwhelm. Plus - what’s in it for the customer?
The fix? Focus on your conversion funnel.
“Fluffy” SEO copy
The content is longer than it needs to be, so it loses the conversion flow.
Local pages and product pages are typically the worst offenders.
The fix? Write great sales copy and weave in the SEO elements. Not the other way around.
Do you have a question...?
Email me at askheather @ seocopywriting.com and let me know!
Here’s how to reach me
Heather Lloyd-MartinCEO, SuccessWorks
Twitter: @heatherlloyd
