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A low cost and highly effective marketing approach.
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The Hub and Spoke approach to a Marketing Campaign
Single IssueCall to Action
Marketing Database
Email to DB
Blog series
Twitter Facebook
CompanyWebsite
PPC ads
Grow the Marketing Database from this
Single IssueCall to Action
Marketing Database
Email to DB
Blog series
Twitter Facebook
CompanyWebsite
PPC ads
To This!
Single IssueCall to Action
Marketing Database
Email to DB
Blog series
Twitter Facebook
CompanyWebsite
PPC ads
Next Step: Nurture and Score
• Gently share valuable content (to them) over time. Tell a story.
• Watch behaviors for buying readiness.• Use the phone to confirm readiness.• If ready, pass to Sales.• Close the business or return to Nurturing
Benefits
• Very low cost approach• Easy to reuse on other issues• Builds a reusable asset• Real sales-ready leads go to Sales
More about Find New Customers
Call 516-495-9350Visit www.findnewcustomers.comSend an email to [email protected]
Thank you!
