Human Resource

Management

CreditsTanmay KothariParul VohraNikhil SavlaHemant Jain

Eight Different CompaniesEight Different ProductsEight Different Stories

One Thing In Common…

Organizational

Culture

The Empire Strikes Back…

NAME : Oakley.IncPLACE : California , USA PRODUCTS : Eyewear & FootwearDOMINANT CULTURE : Make War !!

The Empire Strikes Back…

MANTRA : “What we make is gold, and people will do anything to get it, so we protect it”INFRASTRUCTURE:

Mixed CulturesNAME: Harmony Watches

PLACE: Bangalore, IndiaNATURE: Joint Venture Of State Government & Leading Business House

Mixed CulturesEmployees

KEY POSITIONS: Other Own Business House Companies SENIOR & MIDDLE LEVELS: Public Sector CompanyTOOL ROOM : A Well Known Tool Room Training CentreWORKERS : All Localities

Mixed CulturesSolution

SELECTION:Go-getter AttitudeTeam PlayerPeople Orientation

TOP MANAGEMENT PRACTICES:Study Of Business SetupClarity Of GoalsNo DiscriminationRegular Rewards And Appraisal

Mixed CulturesSOLUTION

SOCIALIZATION:A true company image An intense orientation programIce breaking sessionsRituals

Dog Days …NAME: AutodeskPLACE: California, USAPRODUCTS: Computer soft waresHIGH PERFORMANCE CULTURE:

“Take Pets To Work ! ”

Dog Days …Effects On Employees

Guilt Free Longer HoursStress ManagementLower Attrition RateEmotional Bonding

Hum Hai Na

NAME: ICICI Bank- 2nd largest bank

PLACE: Hyderabad,India

PRODUCTS: Banking Services

Hum Hai NaHIGH PERFORMANCE CULTURE

Importance On Training, Career Development, Goal SettingPay For PerformanceMaximize Employee Performance

Hum Hai Na K .V Kamath’s Leadership Style

Though Shy and Soft spoken, He is energetic and workaholic. Bringing in strict new world values Obsessed with icici brand

Inspire the Next …

NAME: HitachiPLACE: JapanPRODUCTS: Electronics PLANNED CULTURE MAKEOVER:

“Unfreeze & Re-freeze”

Inspire the Next …STRATEGIES: Morning Exercise

Abolishment Casual Dressing Calling By Names

EMPLOYEE PSYCHOLOGY

The Culture Clash

NAMES: Tata Steel & CorusTata Steel• Employee Focus• Community Focus• Shareholder Focus• Customer Focus Corus• Aspirational Targets• Safety and Social Responsibility• Continuous improvement• Openness and Transparency

The Culture Clash Post merger situation

For sometime the Companies were managed separatelySome Managers and Labour forces exchanged positionsThis led to culture fusion

On your marks ,Get set ,Found a seat !

NAME: Southwest AirlinesPLACE: USACULTURE: High Frequency Flights

No Additional Services

Secondary Airports Longer Hours Profit Sharing And

Stock Options

On your marks ,Get set ,Found a seat !

Effects ORGANIZATIONAL PERFORMANCE:

100% Lower Costs Most Profitable Airline Work Harder And More Flexibly

LENGTH OF EMPLOYMENT:Job SecuritySpirit Of Fun

Just Plane Smart

An Interesting Case

Driven By ValuesNAME: Infosys

PLACE: Banglore, India

PRODUCTS: Computer Software

Driven By Values Infrastructure: Cool design buildings, gym,

swimming pool, ccd n dominoes Other Facilities: 4 star hotels, golf course,

amphitheater, multiplex

Culture: Call by 1st name, Don’t showcase level of authority

Thank You