How Your Community’s

Culture Can Help You Scale

Defining the Perfect Community

The Perfect Community is One in Which the Users’ Interests Align with

the Business Needs. In this World Micro-Tasks Become Micro-

Rewards

Example: Lyft’s Mentor Program

Example: Lyft’s Mentor Program

Example: Lyft’s Mentor Program

Many Other Businesses Are Relying on Communities to

Scale

You Build Your Perfect Community Through Your Culture

Breakout Agenda

1. Jot down the top 2 areas of your business that require the most manpower

2. Outline a few of the core tasks

3. Which of these tasks would your community be eager to take on?

4. Devise a community culture that supports those who want to help

Thanks!