Sarah Brown, Director of Marketing and Communications at The Social Investment Business talks to faith organisations about investing in their ideas and starting a social enterprise.
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1. How to do socialenterpriseSarah BrownDirector of Marketing
andCommunicationsThe Social Investment Business28 November
2011
2. The Social Investment Business Who we are Social enterprise
owned by a charity Large scale UK social investor 10 year track
record What we do 1100 + investments 5000 > almost 7 million
Range of financial products and business support Why we do it
Support civil society organisations to do more of what they do best
Driving civil society sector public service delivery by helping to
create powerful, well capitalised and thriving organisations
Supporting social enterprises
3. What we believe Social investment is crucial the market is
still young We exist to help the third sector do more of what it
does best supporting people and communities most in need Civil
society organisations are often best placed to deliver public
services local, knowledgeable, innovative and flexible Our mission
is to strengthen the sector at both the organisational and
strategic level, to be more sustainable, resilient and valued
4. Increasing the sustainability of civil society Engaged
investor approach Loans as a tool for sustainability Substantial
demand which outstrips supply All stages of lifecycle Range of
purposes Tailored Purposes Patient capital Role of Security
Business support and capacity building are paramount
5. Investing in civil societyFUND FUNDINGAdventure Capital Fund
funding community enterprises to transform neighbourhoodsSocial
Enterprise Investment Fund invests in civil society orgs delivering
health andDepartment of Health social care outcomes, especially
those innovatingCommunitybuilders supports neighbourhood-based,
community-ledDepartment for Communities orgs to be more sustainable
through mix of loans,and Local Government grants and business
supportFuturebuilders enables civil society orgs deliver public
servicesOffice for Civil SocietyCabinet OfficeSocial Action Fund
supports volunteeringOffice for Civil SocietyCabinet Office
6. Big Society in practice - Alt Valley Community TrustKEY
ISSUES ALT VALLEY COMMUNITY TRUSTLOCALISM Large Liverpool community
anchor in deprived area.SERVICE PROVISION Delivers wide variety of
public service provision including health, childcare, education and
training.ECONOMIC GROWTH Partnership employs +80 staff, provides 45
paid training opportunities, combined turnover +3m.SOCIAL
INVESTMENT 2.1m Futurebuilders investment to purchase and refurb
church for new skills and dedicated training centres for
NEETs.SUSTAINABILITY Received Communitybuilders funding to build
recording studio, conference centre, caf and crche, purchase
vehicles and shops, create catering training facility, and take
over sports centre.
7. Challenges and opportunities for civil societyCHALLENGES
OPPORTUNITIESLack of mainstream finance Growth of social
investmentPublic spending cuts Public Service ReformSpeed and
breadth of change LocalismLack of collaboration in sector Big
Society
8. MAKING MONEYGenerating Creative Ideas for Income
Earning
9. Who are you? Your corporate personality Your values Your
vision Your goals What sort of money do you want
10. What have you got to sell? People Skills Experience
Willingness Time Services/products what you do Physical resources
Buildings Things What/who you know Training Database
11. Creative Ideas Generator Resources Meeting Toys
DonatedSkills room itemsFlower Classes/ Arrangements
Arrangementsarranging workshops in broken toys in donated
itemsLooking Parties Parties Refurbishedafter kids toys/clothes for
kidsDIY Classes/ Making Combining/ workshops toys mending
12. Getting new perspectivessolving problems, Better
methods
13. Lots of ideas Return How much could they generate? Has the
potential market got money? What is the profit not the turnover?
Risk How much money will it need? - Set up and cash flow How secure
is the income? - Will you be vulnerable to competition? Culture
Does it feel right for your organisation?
14. Minimising your riskNew services C) high riskand products
Existing servicesand products Minimising Existing your risk New
market market
15. Focus FinderMax. future income EUROPEAN FUNDING
BUILDINGMin. Future income WEBSITE LOCAL AUTHORITY CONTRACTS Limits
fulfilment of mission Helps fulfil mission
16. Secrets of success Test the market Do a feasibility study
Develop a business plan Risk analysis critical Implement the plan
and revise based on experience Avoid thieves!!
17. Funding your social enterpriseFINANCE STREAMS
EXAMPLESGovernment-backed Funds: 60m Regional Growth Fund via CDFIs
20m NE Northern Rock 80m Communities First Fund Social Action
FundSocial Investors: Community Builders Social Venture
Intermediaries Trusts and Foundations Private/Commercial Investors
Big Society Bank* (created by government to operate
independently)New income streams and Public Service
Deliveryfinancial models: - Payment by Results CC14
18. How can you secure new finance?DEVELOP......
BY.....Capabilities: looking for new opportunities for contractual
work talking to service designers and commissioners early on
improving governance, accountability, scrutiny and
transparencyCapacity: scaling-up: preparing for increased
competition increasing understanding of - how to raise it, how to
use it identifying partners and being ready to
collaborateCompetencies: improving evidence collection for outcomes
based contracts developing skill-sets to adapt to changing demands
developing and demonstrating skills in management of policy,
workload, finance & resources, people etc.
19. Contact The Social Investment Business General Enquiries
0191 261 5200 Website www.thesocialinvestmentbusiness.org