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So you’re participating in a tradeshow. Whether it’s your first time, or you’ve got a bunch under your belt, if you’re looking for practical tips on how to shine at your job, this webinar is for you! We’ll cover the critical basics, as well as social media tips to take your show to the next level – all in 20 minutes! Here is what you will learn: Logistics Prowess – How to Get Organized and Cover All the Basics So it might not be the sexiest part of managing a tradeshow, but logistics planning is critical for your tradeshow to be a success. Learn what you need to do to ensure your show goes off without a hitch. Social Savvy – Kicking It Up a Notch This ain’t your father’s tradeshow. These days shows are social event; heck you can participate in a show almost entirely through social media without even leaving your office. Learn the social media musts that will extend your visibility beyond your booth. So what are you waiting for? Check out the webinar now! You've got 20 minutes to learn valuable information to make your next trade show a smashing success!
Citation preview
Not shining your brightest at your tradeshows?
Photo credit: Jason Eppink, flickr
Photo credit: mp3waxx.com flickr
Photo credit: Pewari, flickr
Webinar Presenters
Jocelyn CookProduct Marketing Evangelist, [email protected]@JocelynGCook
Rex HoulihanPresident, NorthStar Express [email protected]
703-532-0520
Planning and Logistics
(why it pays to plan ahead)
Photo credit: WorldlamdInfo.com, flickr
Pre-Show Planning
Photo credit: Tracey Adams, flickr
Photo credit: Sarah Reid, flickr
Post-Show Wrap Up
Even if you feel like this…
Cover all those basics and your tradeshow is off to a great start!
Bringing it to
the Next Level with
Social
Photo credit: Chris Lott, flickr
#SHRM14
Content
Connect with Influencers
Related Hashtags
Tweet during the show
Plan Your Content
Participate Remotely
Wrapping It Up:Key Takeaways1. Inventory your event material
before every event throughout the year
2. Communicate with all parties what material is being shipped to the event, and where it is going after the event
3. Complete a Material Handling Agreement for your material, turn it into the Service Contractor...and keep a copy
4. Participate in the social conversation using the event twitter hashtag – before, during and after the show
5. Share a mix of your own content and other people’s content related to the event
6. Participate virtually in an event by sharing relevant content
Questions?
Additional Resources:The First-Timer’s Guide to Tradeshow Shippinghttp://hub.am/1nZTSUF
The Tradeshow Shipping Blog(Don’t worry, it’s about more than just shipping)http://hub.am/1jNb75O
#shrm14 Insightshttps://insight.hrmarketer.com/InsightReport/shrm14/
