37
Driving Sales – The Targeted and ROI-Focused Way Adwords (Pay Per Click) Marketing

How Pay Per Click Can Boost Your Business Sales

  • View
    1.916

  • Download
    1

Embed Size (px)

DESCRIPTION

http://automationedge.org/marketing-automation/pay-per-click-advertising/ - How Pay Per Click Can Boost Your Business Sales

Citation preview

Page 1: How Pay Per Click Can Boost Your Business Sales

Driving Sales – The Targeted and

ROI-Focused Way

Adwords (Pay Per Click) Marketing

Page 2: How Pay Per Click Can Boost Your Business Sales

• Automation Edge is principally involved in:

- Windows Automation - Marketing Automation

• Through Marketing Automation, We help companies :

- Cut cost - Boost productivity - Increase sales

About Automation Edge

Page 3: How Pay Per Click Can Boost Your Business Sales

AE/WinAutomation Featured In:

WinAutomation Software Trusted By 50,200+ Users

Around The World

Automation Partner

Page 4: How Pay Per Click Can Boost Your Business Sales

What Is Google?• Google is a search engine that aggregates

massive amount of information, and have it sorted relevantly according to what the users want.

Page 5: How Pay Per Click Can Boost Your Business Sales

What Is Google?

Page 6: How Pay Per Click Can Boost Your Business Sales

What Is Google?

Page 7: How Pay Per Click Can Boost Your Business Sales

Relevancy Rocks!

• Keyword = Relevance!

• When results are relevant, users will click to your site.

Page 8: How Pay Per Click Can Boost Your Business Sales

Users Will LOVE You – For SELLING To Them…• Likewise, if your ad is relevant and gives

what they want, they WILL CLICK to your site.

• And they are happy doing so – because you give them what THEY WANT!

Page 9: How Pay Per Click Can Boost Your Business Sales

They Want A Solution – And You Provide Them With It…

• Your CUSTOMERS see your AD instantly when they are searching and expressing an interest for it.

Page 10: How Pay Per Click Can Boost Your Business Sales

They Want A Solution – And You Provide Them With It…

• Google with their advanced ad serving technology places your ad at the most relevant content websites.

Page 11: How Pay Per Click Can Boost Your Business Sales

They Want A Solution – And You Provide Them With It…

Because They Come To You, Instead Of The Other Way Round – It’s Easier To SELL – And Convert

Prospects Into Customers!

Page 12: How Pay Per Click Can Boost Your Business Sales
Page 13: How Pay Per Click Can Boost Your Business Sales

Why Is Google The Top Choice?

Page 14: How Pay Per Click Can Boost Your Business Sales

Google Network

Page 15: How Pay Per Click Can Boost Your Business Sales

Google Network – Search Network

Page 16: How Pay Per Click Can Boost Your Business Sales

Google Network – Content Network

Page 17: How Pay Per Click Can Boost Your Business Sales
Page 18: How Pay Per Click Can Boost Your Business Sales
Page 19: How Pay Per Click Can Boost Your Business Sales

Advantages of Keyword Advertising…

• Immediate – Traffic is almost instant• Relevant – giving what users want• Targeted – reach out to exact audience• Highly Likely To Buy• Higher ROI for ad spent• Improved user experience

Page 20: How Pay Per Click Can Boost Your Business Sales

Advantages of Keyword Advertising…

Page 21: How Pay Per Click Can Boost Your Business Sales

Advantages of Pay Per Click (PPC) Advertising…• Performance based – pay only when ad is

clicked

• Control your advertising cost & pricing model – according to your NEEDS!

• Reach a large targeted audience – locally and globally.

• Manage your ad campaign in real time

Page 22: How Pay Per Click Can Boost Your Business Sales

Advantages of Pay Per Click (PPC) Advertising…• Accountable - know where each marketing

dollar goes to

• Measurable - able to gauge progress (ROI) through data and metrics

• Predictable  - able to project your returns through data & metrics

• Trackable - know which marketing elements are working and which are not

Page 23: How Pay Per Click Can Boost Your Business Sales

PPC Advertising In A Nutshell…

Page 24: How Pay Per Click Can Boost Your Business Sales

Adwords Ad Format

Page 25: How Pay Per Click Can Boost Your Business Sales

Typical Text Ad

You have full flexibility & control on the text you want to put in your ad copy.

And you can change & optimize it anytime you want.

Page 26: How Pay Per Click Can Boost Your Business Sales
Page 27: How Pay Per Click Can Boost Your Business Sales

Workflow At A Glance

Page 28: How Pay Per Click Can Boost Your Business Sales

Search Marketing In The Media Mix

Page 29: How Pay Per Click Can Boost Your Business Sales

Advertiser’s Rate Search Against The Rest

Page 30: How Pay Per Click Can Boost Your Business Sales

- Ensure Maximum ROI

- Eliminate Guesswork And Find Out

What Works and What Doesn’t

- Staying Ahead of Competition By

Spying On Their Campaigns

Significance of PPC Campaign Work

Page 31: How Pay Per Click Can Boost Your Business Sales

- Turn Campaigns Into Profitable

Ones As Quickly As Possible Via

Advanced Tracking

- Minimize Unnecessary Ad Spending

By Adopting A Scientific Advertising

Approach

- Save Precious Cost & Time

Significance of PPC Campaign Work

Page 32: How Pay Per Click Can Boost Your Business Sales

Example:

How Adwords Can Pay For Itself

Page 33: How Pay Per Click Can Boost Your Business Sales

Would You

Pay $1 To Get Back $1.10

Or $1.50

Or $2…$3?

It’s Not About Cost.

But About

Return on Investment. And Profits.

How Adwords Can Pay For Itself

Page 34: How Pay Per Click Can Boost Your Business Sales

Ad Examples

Miscellaneous

Page 35: How Pay Per Click Can Boost Your Business Sales

- Experienced Team In Online Marketing &

PPC

- Better Than Risk Free Guarantee:

2 Weeks FREE Trial, If Decide Not To Go

Ahead – Get To Keep Work Already Done

- Will Not Work With Other Clients Bidding

On The Same Keywords As You (e.g.

Travel Agencies) To Avoid Conflict

Of Interest

Automation Edge’s Advantage

Page 36: How Pay Per Click Can Boost Your Business Sales

- In Depth Reporting

- No Set Up Fee

- Free Analytics and Data Tracking

- No Long Term Contract

Automation Edge’s Advantage

Page 37: How Pay Per Click Can Boost Your Business Sales

Email Us Today At:

[email protected]

For a No-Obligation, No Charge

Consultation.

It’s About Your Business!