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http://automationedge.org/marketing-automation/pay-per-click-advertising/ - How Pay Per Click Can Boost Your Business Sales
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Driving Sales – The Targeted and
ROI-Focused Way
Adwords (Pay Per Click) Marketing
• Automation Edge is principally involved in:
- Windows Automation - Marketing Automation
• Through Marketing Automation, We help companies :
- Cut cost - Boost productivity - Increase sales
About Automation Edge
AE/WinAutomation Featured In:
WinAutomation Software Trusted By 50,200+ Users
Around The World
Automation Partner
What Is Google?• Google is a search engine that aggregates
massive amount of information, and have it sorted relevantly according to what the users want.
What Is Google?
What Is Google?
Relevancy Rocks!
• Keyword = Relevance!
• When results are relevant, users will click to your site.
Users Will LOVE You – For SELLING To Them…• Likewise, if your ad is relevant and gives
what they want, they WILL CLICK to your site.
• And they are happy doing so – because you give them what THEY WANT!
They Want A Solution – And You Provide Them With It…
• Your CUSTOMERS see your AD instantly when they are searching and expressing an interest for it.
They Want A Solution – And You Provide Them With It…
• Google with their advanced ad serving technology places your ad at the most relevant content websites.
They Want A Solution – And You Provide Them With It…
Because They Come To You, Instead Of The Other Way Round – It’s Easier To SELL – And Convert
Prospects Into Customers!
Why Is Google The Top Choice?
Google Network
Google Network – Search Network
Google Network – Content Network
Advantages of Keyword Advertising…
• Immediate – Traffic is almost instant• Relevant – giving what users want• Targeted – reach out to exact audience• Highly Likely To Buy• Higher ROI for ad spent• Improved user experience
Advantages of Keyword Advertising…
Advantages of Pay Per Click (PPC) Advertising…• Performance based – pay only when ad is
clicked
• Control your advertising cost & pricing model – according to your NEEDS!
• Reach a large targeted audience – locally and globally.
• Manage your ad campaign in real time
Advantages of Pay Per Click (PPC) Advertising…• Accountable - know where each marketing
dollar goes to
• Measurable - able to gauge progress (ROI) through data and metrics
• Predictable - able to project your returns through data & metrics
• Trackable - know which marketing elements are working and which are not
PPC Advertising In A Nutshell…
Adwords Ad Format
Typical Text Ad
You have full flexibility & control on the text you want to put in your ad copy.
And you can change & optimize it anytime you want.
Workflow At A Glance
Search Marketing In The Media Mix
Advertiser’s Rate Search Against The Rest
- Ensure Maximum ROI
- Eliminate Guesswork And Find Out
What Works and What Doesn’t
- Staying Ahead of Competition By
Spying On Their Campaigns
Significance of PPC Campaign Work
- Turn Campaigns Into Profitable
Ones As Quickly As Possible Via
Advanced Tracking
- Minimize Unnecessary Ad Spending
By Adopting A Scientific Advertising
Approach
- Save Precious Cost & Time
Significance of PPC Campaign Work
Example:
How Adwords Can Pay For Itself
Would You
Pay $1 To Get Back $1.10
Or $1.50
Or $2…$3?
It’s Not About Cost.
But About
Return on Investment. And Profits.
How Adwords Can Pay For Itself
Ad Examples
Miscellaneous
- Experienced Team In Online Marketing &
PPC
- Better Than Risk Free Guarantee:
2 Weeks FREE Trial, If Decide Not To Go
Ahead – Get To Keep Work Already Done
- Will Not Work With Other Clients Bidding
On The Same Keywords As You (e.g.
Travel Agencies) To Avoid Conflict
Of Interest
Automation Edge’s Advantage
- In Depth Reporting
- No Set Up Fee
- Free Analytics and Data Tracking
- No Long Term Contract
Automation Edge’s Advantage
Email Us Today At:
For a No-Obligation, No Charge
Consultation.
It’s About Your Business!