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The Game Industry of
FINLAND
Picture:Boomlagoon•Monsu
The Finnish Game Industry• In2015,theFinnishgameindustrygrewinallindicators.
• Theamountofgamespublished,theamountofemployeesandthetotalturnoverincreased.
l Thevastmajority,over95%oftherevenuecamefromexports.
l Fromanationaleconomyperspective,thegameindustryisthemostrelevantcontentexportindustry.
l DuringlastyearsTheFinnishgameindustryhasgrownfasterthantheglobalgamemarket,CAGR2004– 2015is45%.
Studios
Picture:BugBear•Wreckfest
• Finnishgamestudiosaremainlyyoungcompaniesandstart-ups.
• Altogether200gamestudioshavebeenestablishedduringthelastfouryears.
• TheFinnishgameindustryheldatotalof290companiesin2015:250limited-liabilitycompanies,30traderentrepreneursand10cooperatives.
• AccordingtoNeogames’statistics,29newcompanieswerefoundedin2015.Theamountishalfofwhatwerefoundedintherecordyearof2012(55).
l Athirdofthenewcompanieswereso-calledSecondRoundStart-ups
l Around20ofthe290companieswerefoundedmorethantenyearsago.
Picture:Supercell•BoomBeach
Finnish game companies, year of establishment
201320122011201020092008200720062005
444955312515996
4
2014
20042003200220001997
23231
2015 29
Picture:Traplight•WhatonEarth!
Locations of the studios• TheFinnishgameindustryis
concentratedinthecapitalarea(38%)
• Comparedtoourpreviousstudiesin2009and2011,theroleofcapitalareaisdecreasing.
• In2009,theshareofthecapitalareawas64%andin201152%.
• 62%ofStudiosthearelocatedinthelocalgrowthhubsaroundFinland(Turku,Kymenlaakso,Tampere,Jyväskylä,Oulu,Kajaani,Joensuu)
Picture:Playraven•ConceptArt
Location of the companies
18,0%
8,3%
25,9%
38,0%
9,8%
Game releases & Platforms
Picture:Rovio•AngryBirdsMovie
• Wellover150commercialgameswerepublishedinFinlandin2015,inallthemajorplatforms(mobile,console,PC).
• Somegameswerealsopublishedonnewplatformssuchasthesmartwatch(AppleWatch)andVR(virtualreality/OculusRift).
• Finnishindustryisstillmobiledriven.Themajorityofsalesandthebiggestfinancialsuccessesin2015camefrommobilegames.
• However,themobilegamemarket’stoughcompetitionmadeitdifficultfornewcompaniestoemerge.
• Theexpensesofmarketingandthecostofrequiringnewusersgrewandindeedtheamountofinvestmentsneededincreased.
Platforms
Picture:Boomlagoon•Monsu
• Steam,anInternet-baseddigitaldistributionplatformforPCsgainedpopularityalsoinamongstFinnishgamedevelopers
• Alltogetheraround30PCorconsolegameswerepublishedinFinlandin2015.
Picture:Housemarque•Alienation
Platforms 2014
AndroidWindowsMobile
PC
PC/OnlineXbox
PlayStation
NintendoFacebook
OculusRift
91784049
3413
14
85
4
82.7%70.9%36.4%44.5%
30.9%11.8%
12.7%
7.3%4.5%
3.5%
iOS
Developers & Diversity
Picture:OoKoohKo•ConceptArt
• Therelativeturnovermeaningturnover/employeeoftheFinnishgameindustryhasbeengrowingmuchfasterthanthenumberofpeopleemployedbytheindustry.
• Theindustryemployed2700peopleattheendof2015anddespiteRovio’slay-offsintheautumn,theamountofindustryemployeesincreasedby200.
• TheFinnishGameJamandAssemblydrewpeopleinterestedingamesasahobby
• TheFinnishGameJam’smaineventgathered689gameenthusiasts,in15differenttowns.Finlandiscertainlyoneofthemostactivegamedevelopercountriesinnon-professionaldeveloperstoo.
• ThesameactivetrendcanalsobeseenineSports.
Number of employees in the Finnish game industry 2008–2015
Picture:Seriously•BestFiends
201320122011201020092008
2500220018001264107911201147
201427002015
Turnover & Investments
Picture:Fingersoft•IhateFish
• Atthemomenttherearewellover20studioswithaturnoverover1millioneuro
• Smallnumberofstudiosgeneratethemajorityofturnover• EightFinnishcompaniesreceivedasignificantforeigninvestment
in2015,foratotalworthof40milliondollars(36millioneuros).• Thelargerpartoftheinvestmentscamefromthe
westernmarket,butinafewcasesfromAsianinvestorsaswell.
• NeogamesestimatesthattherevenueoftheFinnishgameindustrywasabout2,4billioneurosin2015.Comparedwith2014,theindustrygrew33percent.
• Investmentsarenotincludedintheturnoverfigures
Turnover of the Finnish game industry core
Picture:Redlynx•TrialsFusion
201320122011201020092008
18009002501651058787
2014
Million
24002015