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ANOJ VISWANATHAN, Co-founder, Milaap.org [email protected] +91 9611 631 386

Fundraising 101 for early stage entrepreneurs

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Page 1: Fundraising 101 for early stage entrepreneurs

ANOJ VISWANATHAN, Co-founder, Milaap.org

[email protected]+91 9611 631 386

Page 2: Fundraising 101 for early stage entrepreneurs

THANK YOU

Paul GrahamChris Dixon

Our Advisors & Investors

My fellow co-founders – Sourabh & Mayukh

Page 3: Fundraising 101 for early stage entrepreneurs

Be in fundraising mode or not.

Page 4: Fundraising 101 for early stage entrepreneurs

The best time to start fundraising was Yesterday.

Page 5: Fundraising 101 for early stage entrepreneurs

Get Things in Order. Founders’ equity and vesting to begin

with.

Page 6: Fundraising 101 for early stage entrepreneurs

CEO’s Job = Fundraising.When not Fundraising, he must be Hiring.

Page 7: Fundraising 101 for early stage entrepreneurs

Underestimate how much you need. 2X Need = Your want.

Page 8: Fundraising 101 for early stage entrepreneurs

Get introductions to investors, ideal investors.

Page 9: Fundraising 101 for early stage entrepreneurs

Don’t get Friend-zoned.Hear no or Hear yes.

Page 10: Fundraising 101 for early stage entrepreneurs

Interest ≠ Offer.Offer ≠ Closure.

Page 11: Fundraising 101 for early stage entrepreneurs

Yes in networking/email = Interest Signed Term Sheet = Offer.

Money in the Bank = Closure.

Page 12: Fundraising 101 for early stage entrepreneurs

Memorize your term sheet.Make Notes.

Page 13: Fundraising 101 for early stage entrepreneurs

No Question is Stupid. You’ll be surprised.

Page 14: Fundraising 101 for early stage entrepreneurs

99.137% of the world doesn’t understand convertible notes.

Join the Club.

Page 15: Fundraising 101 for early stage entrepreneurs

Get a successful 1st gen entrepreneur to help you in negotiation.

<you can’t afford a lawyer anyway>

Page 16: Fundraising 101 for early stage entrepreneurs

Prioritize non-negotiables. You can’t have it all.

Page 17: Fundraising 101 for early stage entrepreneurs

Get the first commitment.

Page 18: Fundraising 101 for early stage entrepreneurs

Close committed money.

Page 19: Fundraising 101 for early stage entrepreneurs

Accept offers greedily.

Page 20: Fundraising 101 for early stage entrepreneurs

Acceptable Offer – Take it. Incompatible Offers – Pick the Best‘Expecting A Better Offer’ – Wake Up!

No Offer – Get Back to Work

Page 21: Fundraising 101 for early stage entrepreneurs

Avoid adjectives – ‘Smart’ Money, ‘Impact’ Money.* Money = Money + Vision Fit

*exceptions apply.

Page 22: Fundraising 101 for early stage entrepreneurs

Avoid investors who don't "lead.”*

*exceptions apply.

Page 23: Fundraising 101 for early stage entrepreneurs

Don't be stuck at valuation.Don't be stuck at valuation.

Page 24: Fundraising 101 for early stage entrepreneurs

Keep Communicating with Investors post Term Sheet.EVERY DAYEVERY DAY

EVERY DAY

Page 25: Fundraising 101 for early stage entrepreneurs

Fundraising is a Milestone, not an Achievement.

Page 26: Fundraising 101 for early stage entrepreneurs

Achievement = Traction, Revenues.