Food Service Cleaning Products: U.S. Market Analysis and Opportunities

Report #Y74F | © 2013 Kline & Company, Inc.

www.KlineGroup.com

Industrial/Institutional CleanersIndustrial/Institutional Cleaners

Food Service Cleaning Products:U.S. Market Analysis and Opportunities

Published October 2013Base Year: 2013Forecasts to 2018

Regional Coverage: United States

A comprehensive qualitative and quantitative analysis of this sector, which has reached close to

$2.4 billion in 2013. This report examines the broad group of end-use markets for this industry, the

largest of which is full-service restaurants. Each end-use chapter profiles consumption and buying pat-

terns of the different customer groups, analyzes the market position of key suppliers, and provides atti-

tudinal scaling of critical buying factors. This study also provides in-depth analysis of major product cat-

egories, distribution channels, warewash machinery, and the critical issues affecting the market, includ-

ing consolidation, alternative formats, direct selling, and private labeling.

This Report Will Help Subscribers Understand:n The impact of consolidation among suppliers,

distributors, and end users

n Growth opportunities for important segmentssuch as fast food establishments, lodging, andrestaurants and for new and emergingsegments such as assisted living centers

n Competition among full-line suppliers, makersof household brands, and distributorspromoting house brands

n Consumption and buying patterns amongdifferent customer groups and factors thatinfluence the purchasing decision

n Evolving distribution channels, includingalternative formats, direct selling, privatelabeling, and the role of warehouse clubsand other retailers

n The changing shape and image of thecontract feeding industry

n The impact of low-temperature warewashleasing programs and other dish machineoptions

7th Edition

Report #Y74F | © 2013 Kline & Company, Inc.www.KlineGroup.com


Report Contents

Introductionn Scope

n Data sources and methods

Executive Summaryn Market size and segmentation

n Business assessment

n Trends and opportunities

n Analysis of consumption by:

— End use (see Table 1)

— Product group (see Table 2)

— Product category (see Table 3)

— Product form (liquid vs. dry)

n Relationship to other cleaning segments

n Competitive landscape

n Channels of distribution

n Private-label activity

n Methods of cleaning

n Prices and margins

n Critical buying factors

n Future outlook and appraisal

End-use ProfilesPertinent information and insightful analysis for

each of the 12 major end-use segments listed in

Table 1. The following information is provided:

n Introduction

n Structure of the industry

n Products

n Methods of cleaning

n Low-temperature warewash programs

n Distribution channels

n Critical buying factors

n Suppliers

n Role of contractors

n Future outlook and assessment

Supplier ProfilesBrief profiles of about 50 suppliers of food service

cleaning products. Profiles include descriptions of

companies' business, location, and sales. A repre-

sentative list is included in Table 4.

Product Category ProfilesGeneral information on major food service cleaning

product categories listed in Table 3, which supple-

ments detailed information found on each category

in the end-use profiles. The following information is

be provided:

n Total consumption

n Consumption by end use

n Suppliers



Table 1: End-use Segments

n Colleges and universities

n Fast-food and fast-casual restaurants

n Full-service restaurants

n Government facilities

n Hospitals

n Industrial facilities and office buildings

n Lodging establishments

n Nursing homes and assisted living

n Recreational facilities

n Retail hosts

n Schools

n Miscellaneous end uses

Table 3: Product Categories Analyzed

n Dish machine sanitizers n Oven and griddle cleaners

n Floor cleaners n Presoaks

n General-purpose cleaners n Rinse and drying aids

n Glass cleaners n Sanitizers and bleaches

n Kitchen drain cleaners n Scouring cleaners

n Lime scale removers n Scouring pads

n Liquid and foam hand soaps n Stainless steel cleaners

n Machine dishwashing detergents n All other products

n Manual dishwashing detergents

Table 2: Product Classes Analyzed

n Automated warewashes

n Manual warewashes

n Janitorial cleaners

Table 4: Suppliers Profiled

n 3M n Envirochem Inc. n Sealed Air/Diversey

n ABC Compounding n Flo-Kem n Spartan Chemical

n Aqua Clean Systems n GOJO Industries n Spurrier Chemical Company

n Auto-Chlor System n Gordon Food Services n Sunburst Chemicals

n Betco Corporation n Henkel n Swisher Hygiene

n Buckeye International n Kimberly-Clark n Sysco

n Canberra Corporation n Midlab n Termac

n Carroll Company n Nyco Products n The Clorox Company

n Chemmark n Orchem n Theochem Laboratories

n Chemtron n Pariser Industries n UNX Chemicals

n Church & Dwight n PDQ Manufacturing n Venus Laboratories

n Colgate-Palmolive n PortionPac Chemical Corporation n Warsaw Chemical

n Earth Friendly Products n P&G Professional n Zep

n Ecolab n Reckitt Benckiser



Scope

Food Service Cleaning Products: U.S. Market Analysis and Opportunities is a comprehen-

sive qualitative and quantitative analysis of this sector, which has reached close to

$2.4 billion in 2013. This report examines the broad group of end-use markets for this

industry, the largest of which is full-service restaurants.

n Market analysis across 12 end-use segments

including consumption and buying patterns

n Sales and market share by suppliers

n In-depth analysis of major product categories

n Understanding trends in distribution channels

n Assessment of warewash machinery

n Analysis of critical issues including consolidation,

alternative formats, direct selling, and private

labeling

Key Benefits

Kline & Company has been serving the industrial and institutional cleaners industry for

over 50 years. Food Service Cleaning Products: U.S. Market Analysis and Opportunities is a

detailed assessment of food service cleaning products and the suppliers who offer them.

n Supplier profiles that can be used for competitive

benchmarking, as well as identifying potential

merger and acquisition candidates.

n Detailed analysis of the competitive terrain to help

subscribers segment the market and identify

sustainable niches in end-use segments and product

categories.

n A thorough examination of the marketing channel

and key and emerging intermediaries to help

subscribers formulate winning channel strategies.

n Data-rich analysis of specific end-use

segments and product categories to assist

both market and strategic planners and brand

and category managers.

n Insight into emerging trends like green

cleaning and opportunities and threats like

private labeling to help management address

market change and devise winning strategies.



MethodologyKline’s approach places principal emphasis on primary research techniques to ensure that the foundation ofbusiness intelligence and insight is accurate, current, and reliable. Building on our 50-plus years in the businessand leveraging our worldwide network of offices, our teams of seasoned professionals draw upon pragmaticindustrial and commercial experience to understand and interpret global impacts and local perspectives.

Primary Research

We Know Who to Talk to. We Know How to Listen.

A high number of in-depth discussions are conductedby each analyst. All interviews are done with trueindustry insiders.

Kline’s analysts draw upon pragmatic experience tounderstand global impacts and local perspectives.Our interviews engage experts across all pertinentfields and sectors including:

n Distributors

n Government agencies

n Marketers/manufacturers

n Retailers

n Suppliers

n Trade organizations

Secondary Research

We Know Where to Look – Mining the Details.

Analysis is further supplemented by secondaryresearch, consisting of constant tracking of annualcompany reports, national statistics bureaus, trade/industrial/professional associations, and the like.

Relevant developments are diligently followed andtheir impact closely monitored. Reports also drawupon non-confidential data from Kline’s internaldatabase, consisting of over half a century’s syndi-cated research.

Comprehensive Market Intelligence

We Know How to Verify.

Data are rigorously analyzed, cross-checked, distilled,and validated. Kline’s proven methodology allowsexceptionally effective, precise, and reliable market

intelligence procurement and assessment, givingsubscribers a solid foundation on which to grow,refine, and expand their business with confidence.

Kline CredentialsKline is a leading global management consulting andmarket research firm offering the complete spectrum ofservices. The firm has served the management consult-ing and market research needs of organizations in thechemicals, materials, energy, life sciences, and con-sumer products industries for over 50 years.

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