How to make the most of Ecademy

from our “Making Plans” series of talks

I don’t work there...

I can’t answer questions about:

•Payments•Subscriptions•The owners•The future of Ecademy•Complaints about structure•Why things are the way they are...

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Tonight’s format

• Assumptions– On Ecademy or can find Ecademy– You’ll be a PowerNetworkers– You can follow the on-screen instructions

• 15 minutes

• Question-and-answer session

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Membership levels - quickly

FREE

£10 a month plus VAT

£140 a month including VAT

Full list of features

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What’s the point...?

Why bother with Ecademy?

•Networking further and wider

•Market your business to a wider audience

•Use it as part of your SEO strategy

•Gain knowledge, support

•Sell stuff!

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Profiles

• Social rules apply!

• Think it through

• Make it visually appealing and interesting; get help if necessary

• Photo – of you

• SEO Keywords & Description• 50 Words (see also Most popular 50 words page)

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Your signature

• Appears after blog posts, articles, comments and other content that you add to Ecademy

• What does your signature look like?

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Other settings

• Privacy and Display

• Email and Notifications

• Your status and location– See also Everyone’s Status page

• Twitter authorisation

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External web content

Manage your external feeds and appear more frequently on Ecademy home page

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Commenting

• It’s a social network

• Comment constructively or appreciatively or don’t comment

• Don’t comment just to get a link

• Use saved searches to find blogs to comment on

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Spotlights

• Your own spotlight

• Whose spotlights are you in?

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Marketplace

• Public listings

• Don’t just sell, give away

• Two marketing truths

• Add a listing

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Own your own club

• Give it away – yes again!

• Name

• Free entry

• Get all contacts in

• Let people know that they can contribute

• Have a presence

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Blogs

• Blog effectively

• Blog what you know

• Tell people

• Forward links to relevant media companies

• Add information at the bottom about contacting you to reprint or reproduce

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Conclusion

• Takes effort

• Ongoing effort

• Rewards are worth it

• It’s about networking so it’s about building a name and building trust

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UnderDesign Ltd

Ecademy is only one of over 400 social networks on the Internet; UnderDesign is a social media management company that exists to help you make sense of it.

Talk to us; you’ll be surprised what we can do for your business.

www.underdesign.co.uk

making plans