BRENDAN WALSHCreative Solutions Director

DMS / Choueiri GroupBe On is the Solution

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Traditional Approach Video creation and distribution

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Impact of TechnologyVideo creation and distribution

Identify the emotion of your audienceVideo Creation

Understanding emotion

through facial coding

Second-by-second Emotion

And Engagement Reporting

Understanding your ContentVideo Creation

Understanding the content, helps you plan effective distribution

Higher EMOTIONALL scores drive higher engagement rates and

shareability

Syndicate your video contentVideo distribution

Use one technology to perform hyper-distribution

Get Premium, Mid-sized & blogger level site to tell your story

Leverage Editors to spin it Utilize Influencers to take the conversation to

social media

Creative & ScalableVideo distribution

Sharing is key

Top 25%

Bottom 25%

Top 25%

Bottom 25%

89x greater

330x greater

The Lifetime of a video

on Social Media is 1 day

The Lifetime of a video

on a Site is 3 weeks

The key to

engagement is

Hyper-Distribution

Advantages of Hyper-DistributionVideo distribution

The worlds best partner network for contentVideo distribution

“Priming” activates unconscious emotional

associations consumers have with targeted objects.

Customers acquired through word of mouth result in a

37% high retention rate

It’s a type of native ad and brand lift is

53% higher for native ads

It helps your SEO,user generated

posts account for 25% of the top

search results for the world’s top 20

brands

Give the right people creative licenseVideo distribution

PUBLISHER OPT-IN

USER OPT-IN

ENGAGEMENT

Simple…Video distribution