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Grow your business with your head in the cloud
Internet-based computing, whereby shared resources, software and information are provided to computers and other devices on-demand, like a public utility.
Concept not new…
• Application Service Provision from late 1990s
• Typically single instance for each customer
• License paid upfront for each service
• Application support burden still rests with customer
Plus….
•Software was not generally web-enabled
•Network delivery speeds were slower
•Provisioning systems were not well developed
•Contract periods were restrictive
1990
Full alignment between enabling factors – hardware, software, communications and service support
2010
SaaS concept works…
• Same software version – lower support costs
• Scale economies via multi-tenant platforms
• Provider responsible for all support software/hardware
• Pay as you grow for both provider and customer
Plus…
• Broadband speeds now match on-premises model
• Applications now developed specifically for the Web
• Flexible contracts including per user per month
• Provisioning systems are now robust and proven
• Big business computing from any location
• Reduced up-front capital expenditure
• No support, management, back-up or upgrades
• Costs increase/decrease with economic cycle
• Transparency and predictability
• Data stored in secure data centre
• Services rapidly deployed and updated
• Energy-efficient environment supports Green IT
• Security• Compliance• Auditability• Cost Control• Quality of Service
Command Command & Control & Control SystemSystem
eircom’s Management Portal
• Provisioning, billing, usage and user admin.
• Consistent performance, security and access
• Policy compliance applied across all users
• Consistent, visible and verifiable formats
• Integrates with existing processes/infrastructure
BEFORE…• IT control• Infrastructure and security• Patches and upgrades• Specialist skills
AFTER…• Flexible access• Simple to install• Automatic upgrades• No capital expenditure• Sales budget
www.eircomonlinesoftware.ie
€942,000 spentper hour by Irish online shoppers
A shop, not a book
Integrated back-end systems
Open globally 24hrs a day
Reduce direct sales costs
“The web is key for us. By continuing to make our products available online ,we can tap into demand and expand globally”.
Emer Purcell, Founder
• In 1989 - 300 hampers per year
• In 2009 - more than 30,000 hampers globally
Reaching new markets
www.hampersandco.ieAPP
Online 9.2%
NewspaperTVMagazine
18.7%
10.1%
14.8%
18.1%Mobile
Personalise your email marketing
Get into Social Networking
Use Search Engine Optimisation
“If I have a special offer or interesting fact, I Twitter it or Facebook it. I am hitting 800 people directly , and integrate the technology into our website” .
Darren Grant, Founder
www.organicsupermarket.ie
Targeting new customers
APP
69% of Irish businesses use Twitter
Manage contact frequency
Use database knowledge to personalise messages
Capture profile and engagement data
Retaining and growing share
APP
Increasing retention by 5% can increase profits by 95%
Applications delivered to your mobile
Meetings, documents, customer database
Responding to customers
Contacts, calendar and email
APP
70% of a company’s information is held in an email inbox
Antivirus software
Online back up and recovery
Secure off-site hosting
“Having all our systems running in two separate locations means we have continuous operations and no downtime”
Robert Shaw, CTO
• Secure, scalable hosting solution which facilitated the company’s rapid growth
www.zapatechnology.com
Remote online access
APP
Software securely hosted
Delivered via an internet connection
Charged per user basis
