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This is a presentation explaning the ways in which CGIT successfully brings medical device companies into the Chinese Market.
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CGIT (Crystal Global Info Tech) Inc. is an information carrier
and marketing solutions company located in Boston,
Massachusetts. We specialize in marketing product
information, legal support, product support, consulting
services, training, and localization. Our main goal is to expand
our clients’ sales by developing and enhancing their
recognition and profile in China.
Who We Are
Mission Statement
“The mission of CGIT is to provide our clients with an
all inclusive service that lowers operating costs and
develops sales in the Chinese market.”
Legal Services
SFDA Approval
CCC Certification
Copyright and IP Protection
Licensing
Client Services
Market Research (Market Watch, General
consulting, distributor
review, feasibility
study)
Legal Services
(Licensing, SFDA
approval, CCC
Certification, Copyright
and IP Protection)
Media Services
(Hard copy and digital magazine, website,
mobile device application, collateral materials, SMS and
Social media)
Product Development (Translation
and localization, tradeshow support,
distribution partnering, branding,
public relations)
Training and
Staffing (Online videos,
classroom, manuals
and programs)
Your Resource for Success in China: Process Flowchart
CGIT Services before entering the Chinese market
CGIT Services for introducing your product into the Chinese market
After Sales Services
CGIT
To enhance, expand, and promote the profile of our members and
clients
The Mass Medic CGIT Relationship
Core Media Services
-Hard Copy Magazine-Online Magazine
-Industrial Website-Cell Phone Application
Hard Copy Magazine
CGIT publishes a bi-monthly magazine that features advertisements and information about our clients’ products and services. The Hard Copy Magazine
will vary in length and feature colored advertisements of products and services.
What’s published?Cover story
Interview professionalsMarketing activity
Industry informationProduct information
Industry news
Highly effective in building brand awareness among your audience. Print/Hard Copy advertising also drives readers to online action. Research has shown that magazine ads are among the most influential media at drawing qualified traffic to
websites.
CGIT publishes an online version of its magazine.
Users can receive the magazine by signing up via
e-mail and is available for download in PDF
format. The magazine can also be read on the
Internet. This is tailored for our younger tech
savvy audience. Age group: 18-35.
Online Magazine
CGIT publishes an industry website in order to provide easily
accessible information about products and services that are readily
available for consumers in China. Through our industrial website,
companies can advertise their products and services that will
appear through the use of a search engine. This website will also
include the location of the business and other information relevant
to the consumer. Our corporate clients who advertise in China can
receive price quote requests on their brand in the US and
elsewhere. This targets the young to mid-level professionals aged
21-55.
Industrial Website
CGIT has developed a cell phone application specifically
designed to deliver information about our clients’
products and services to the end user in the quickest,
simplest way possible-through the use of a cell phone.
Users can access the CGIT website by adding the
application to their cell phone. As China approaches the
3G era, more people will access this information through
this medium The cell phone application is geared toward
the youngest demographic, aged 16-30.
Cell Phone Application
Localization
CGITs uses its partner TONIA to provide localization services. This service
allows for direct and accurate transmission of information to the target
audience / consumer that is specific to their locality/language/culture. CGIT’s
Beijing partner TONIA Translation is an internationally renowned translation
service provider. TONIA has provided international standard translation service
to many transnational corporations, foreign embassies, and local companies
including INTEL, LG, Disney, GE, GM, and Motorola.
CGIT Support Services offers-Online Training
-Tradeshow Support-Legal Support
-SFDA and CCC Approval -Staffing Services-Market Research
-Distribution Channel Development
CGIT Provides on line training that is
localized for user of the products in
China. This includes manuals and
videos in downloadable formats.
This service allows our clients to cut
staffing costs because it doesn’t
require them to hire additional tech
support.
Online Training
• Through CGIT’s tradeshow support services, we
can target the appropriate medical tradeshows
and provide the following services:
• Booth Display and design
• Brochures design
• Provide bilingual hospitality services
• Host conference meetings.
Trade Show Support
• Licensing/Copyright– We provide a fast track to
SFDA licensing and CCC Certification to minimize
cost, time and frustration.
• Investigation/ Monitoring upon Specific Targets
• Background investigation
• Periodical Monitoring
• Information and evidence collecting
• Protection of Business Secrets
Legal Support
• Through CGIT Legal Support We assist clients in:
• Protection of Business Secrets
• Creating and managing confidentiality
agreements
• Resolving disputes and Litigations
Legal Support
• Trademark/ Patent/ Copyright Registration and
Transfer Procedure
• Qualification Investigation and Monitoring on
Authorized Factories
• Intellectual Property Due Diligence in
Enterprise's Mergers and Acquisition
Legal Support
SFDA Regulatory Process
Determining the classifica
tion of the
device using
order No 15 of SFDA guide.
Classification
of your
medical
device (I,II,III)
CGIT appoints
legal agent who
directs all
registration for your
device
Manufacturer
provides proof of
compliance with their
national quality system
regulations
CGIT prepares
registration form and
submits for approval. Device is
submitted to SFDA* for testing.
CCC Certification** required for some devices
Prepare and
submit application to SFDA for Import Medical Device
Registration
Certificate (IMDRC) testing
SFDA Issues IMDRC upon application
reviewCertificate valid for up to 5 yearsPlace SFDA registration number on
device label, packaging, and user manual
CCC certification is required of electrical devices. CGIT can prepare application for CCC Certification as needed.
CGIT can prepare and submit specific registration documents along with samples for testing.
CGIT can prepare your license application and translate all documents associated with your product.
Companies importing goods into China are required to have a legal agent and an after sales agent. CGIT services allow you to have both so that you will have control over your distribution
If you can provide proof of US FDA, European, Canadian, Japanese certifications, this will be accepted in China. If you do not have this, we can help your company implement ISO 13485.
CGIT assigns legal project managers to handle your application.
How Do We reach the End User?
Search Engine
News BlogMailing
List
Market
Cell Phone
Digital Magazine
Industrial Website
Magazine
How CGIT reaches your customer base
For More Information please contact:
CGIT (Crystal Global Information Technology)
300 Congress Street (Suite 302B)
Quincy, MA 02169
Telephone: (617) 405-5574
Email: [email protected]
Website: www.cgitus.com