2. Value ChainStrategies & ModelsIT in Automobile IndustryBusiness IntelligenceWeb 2.0Cloud ComputingSuccessFailure
3. Value Chain Market Product Procurement Survey DevelopmentMarketing Logistics AssemblyDealership Sales Service
4. Mediation Strategies Traditional Remediation Network based New & Used Used cars Used cars cars websites classified Eg. Car Eg. Eg. Online ads Dealers FirstChoice, TrueValue
5. Business Model Automobile IndustryIntegrated Disintegrated MassExclusive ProducedVehicles Vehicles
6. Operating Model High Co-Degree of Integration Unification ordination Diversified Replication Low Low High Degree of Standardization
7. Business StrategyCustomer Value Process Profit Value Proposition Oriented Rolls Royce Tata Motors Toyota
8. Blue Ocean StrategyToyota Prius: First mass-produced full hybrid car Launched in Japan, 1997Third generation (2009) sold 1million units
9. IT in Automobile Industry Online Surveys eBuild, Simulators and R&D Training ERPLogistics & Tracking Sales and Service DatabaseOnline Ads/Websites
10. Business Intelligence Business Intelligence is used to Generate the MIS reports Complete Integration between BI & ERP system Provides accurate and latest data Basis for making Strategic decisions
11. Web 2.0 Listen Engage Triage Infrastructure Measurement
12. Cloud Computing
13. Present Trends MapsAndroid
14. Cloud Types for Automobile Industry Business Processes as a ServiceBPaaS e.g. indirect procurement Software as a Service SaaS e.g. CRM, eCommerce Platform as Service PaaS e.g. Application servers, databases Infrastructure as a Server IaaS e.g. Storage and File System
17. The Future CDs will become obsoleteMultibrand Dealer
18. Mercedes-Benz mbrace
19. Security SystemThen Now
20. The Big Benefits Faster deployment of new capabilities Improved consistency and quality of new capabilities Increased efficiency in use of IT resources Faster integration with vendors suppliers and customers
21. Success Highly Process Oriented Lean Production SystemIT used to Standardize & Integrate process Best Practices in Industry
22. FailureMass Production System and no IT, 1990 No proper Standardization No trainings and No incentives Tried LPS, but opposed by employees Kia declared bankruptcy in 1997
