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‘All Things To All People’
‘Striking A Balance’
Social enterprise model of service delivery……
Registered Charity
Separate Trading Company –non charitable activities
Turnover £8.5 million
524 staff on payroll
Re-organising cultural delivery – focus on change
Responsive to local community needs
Alert to wider opportunities for cultural provision
Investment in facilities and community front line service
Balance pressures on revenue budget
Sports and Leisure Centres
Civic Centre and Arena Auditorium
Tourist Information and Museums
Sports Development
Arts and Heritage Development
Golf Course
Water Activity Centre
Consultancy Service
Athletics Track
Townships
Town Centre Location
2600 sq ft Main Hall
Seating for 400 people
600 CapacityModern
Meeting Rooms
‘In managing Heywood Civic Centre, Link4Life has 6 Strategic Objectives:’
Access to Services
Connecting to our Communities
Equality and Diversity Partnership Working
Value for Money
Reflecting Community Priorities
Customer FocusCustomer Focus
IntegrityIntegrity
Hard WorkHard Work
Continuous ImprovementContinuous Improvement
QualityQuality
ProfessionalismProfessionalism
CooperationCooperation
IngenuityIngenuity
Embrace ChangeEmbrace Change
PartnershipPartnership
Performance ManagementPerformance Management
The Sport and Leisure Service Plan outlines key strategic aims, in a transparent and accountable manner based around both the Trust’s Key Performance Objectives and both National and Local indicators.
NI 8 Adult participation in sportNI 11 Engagement in the arts
“Ensuring improved health and wellbeing through physical activity and social
interaction”
“ The Councillors must, as a matter of urgency, agree a policy for the Civic Venues which will provide the strategic direction for the service and ensure that, as the new venues are developed the local community is fully involved to ensure services meet
local needs”.
“Develop and agree a comprehensive policy relating to pricing, usage and
philosophy of use
Heywood Civic Centre’s aim was to meet and develop further the Company Objectives.
• To provide innovative cultural activities to all sectors of the community
• To increase the number of user visits at all sites
• To reduce the net cost per visit
• To focus on quality delivery through continuous improvement and self - assessment
• To refurbish/replace the facilities with significant capital investment
• To provide innovative cultural activities to all sectors of the community
• To increase the number of user visits at all sites
• To reduce the net cost per visit
• To focus on quality delivery through continuous improvement and self - assessment
• To refurbish/replace the facilities with significant capital investment
Objectives were agreed and needed to strike a balance to which achieved....
Action Comments
Maintain ‘free’ hires for civic meetings within normal opening hours.
Normal opening hour’s needs to be defined in budget centres.
Introduce ‘real cost’ charge for civic meetings outside of normal opening hours.
Will promote more use within normal opening hours.
Introduce charge for hires by council departments.
Will promote appropriate use of rooms and some income if meetings are cancelled.
Use a reduced charge for community group use in normal opening hours.
Will promote social inclusion, will not incur additional costs and will core best value
points.
Use a realistic and affordable charge for community group use outside of normal
Will reflect costs but still assist community use
Action Comments
Block out commercial let times
Will allow long term bookings. Will allow block bookings. Will take account of regular
Civic events. Will help Managers meet income targets.
Discontinue current reduced let system.Prices will reflect policy. Charities etc. will apply to their local township for support.
Introduction of Quality Management System
Specialist Sub Manual:
Arena Auditorium and Civic Centre Manual
Customer Consultations Introduced New Health and Safety Policy
Improved Marketing and WebsiteBuilding Improvements
2005-2006
2006-2007
2008-2009
APSE Performance Indicators
2005-2006
2006-2007
2008-2009
APSE Performance Indicators
2005-2006
2006-2007
2008-2009
APSE Performance Indicators
Usage and Income
Year Visitors Primary IncomeSecondary
Income
2005/2006 54,768 £81,602 £90,373
2006/2007 64,791 £82,809 £111,087
2007/2008 65,705 £88,268 £114,130
Graham DuckworthEvents and Bookings ManagerMiddleton ArenaManchesterM24 1AG0161 [email protected]
John TaylorHead Of Sport and LeisureFloor 6Municipal OfficesRochdale01706 [email protected]
www.link4life.org
