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THE GREATEST AFRICAN DAIRY EXPERIENCE THE GREATEST AFRICAN DAIRY EXPERIENCE Theme: Discovering African Dairy, Refreshing Mindsets. astern and Southern Africa Dairy Association (ESADA) n collaboration with our partners bring you frica’s leading dairy event the ESADA 0 th African Dairy Conference & Exhibition (AfDa)

African Dairy Conference and Exhibition (Breakfast Launch)

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Peter Ngaruiya presentation at the ESADA's 10th African Dairy Conference and Exhibition media breakfast launch to mark the start of media campaign and activities towards the greatest dairy conference and exhibition to be held in September 24th - 26th 2014

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Page 1: African Dairy Conference and Exhibition (Breakfast Launch)

THE GREATEST AFRICAN DAIRY EXPERIENCE

THE GREATEST AFRICAN DAIRY EXPERIENCE

Theme: Discovering African Dairy, Refreshing Mindsets.

Eastern and Southern Africa Dairy Association (ESADA)in collaboration with our partners bring you Africa’s leading dairy event the ESADA10th African Dairy Conference & Exhibition (AfDa)

Page 2: African Dairy Conference and Exhibition (Breakfast Launch)

THE GREATEST AFRICAN DAIRY EXPERIENCE

The place of dairy in the regionDairying in the region Dairy sector is among the critical sectors in sub-Saharan Africa with

very high potential for improving food security and welfareHousehold-level data from 12 developing countries primarily Africa

in addition to Asia and Latin America show that between 46 to 85 percent of rural households keep some farm animals more often than not a cow

Many of them are poor, which implies that increasing the contribution of livestock to their livelihoods can directly contribute significantly to the goal of reducing poverty worldwide

Between 70% - 80% of milk production is by smallholder farmers particularly in Eastern Africa region

Page 3: African Dairy Conference and Exhibition (Breakfast Launch)

THE GREATEST AFRICAN DAIRY EXPERIENCE

The Status of Dairy in the regionHere lays the opportunitiesThe demand for dairy products in the Sub-Saharan Africa is

expected to grow with an average of 3.2% due to improving purchasing power and middle class, urbanization and population growth .

Unfortunately the growth in production doesn’t seem to match the demand

EAC and COMESA market for dairy products is approximated to be over US$150 million per year

A study carried out in 2004 indicated that over 90% of the COMESA and EAC market of dairy products (in value) is serviced by extra regional imports

80% of this is sourced from Denmark, South Africa, Canada, USA, France, New Zealand, Australia, the Netherlands and Poland

Page 4: African Dairy Conference and Exhibition (Breakfast Launch)

THE GREATEST AFRICAN DAIRY EXPERIENCE

The bottlenecks

What is slowing the developmentLow and erratic on farm production

Over reliance on rain fed-fodder Inadequate technology and old practices

Quality Lack of incentives and poor policies

Milk consumption and market access Low consumptions particularly in the rural

areas

Page 5: African Dairy Conference and Exhibition (Breakfast Launch)

THE GREATEST AFRICAN DAIRY EXPERIENCE

ESADA

Genesis and MandateFormed in 2004 as a regional non-political membership association of dairy stakeholders across the value chain in the Eastern and southern Africa regionRepresents national dairy association in 13 countries namely Kenya, Uganda, Tanzania. Rwanda, Malawi, Sudan, Zimbabwe, Zambia, Mauritius, Madagascar, Mozambique and South Africa ESADA was established to champion trade in healthy, safe and quality dairy products across the regionESADA undertakes initiatives aimed at building competitiveness of the regional dairy

industry through exposure to technologies, good practices and sound and conducive policies and

promote the regional dairy products and technologies

Page 6: African Dairy Conference and Exhibition (Breakfast Launch)

THE GREATEST AFRICAN DAIRY EXPERIENCE

African Dairy Conference and Exhibition (AfDa)

Genesis and Goals The African Dairy Conference and Exhibition

(AfDa) is a flagship event organized by ESADA in the members’ countries

The event was launched in 2005 in Nairobi Kenya

The African Dairy Conference and Exhibition (AfDa) is the most comprehensive international dairy conference and exhibition aimed at;

Promoting intra-regional trade in dairy products, services and technologies

Stimulate technology transfer and knowledge sharing for enhanced competitiveness in the dairy sector

The event’s primarily attractions are the Exhibition and the high level conference

Page 7: African Dairy Conference and Exhibition (Breakfast Launch)

THE GREATEST AFRICAN DAIRY EXPERIENCE

African Dairy Conference and Exhibition (AfDa)

Past Africa ESADA has hosted the African Dairy

Conference and Exhibition nine times in seven different countries

Kenya has been privileged to host the event three times

1. Kenya in 20052. Uganda in 20063. Zambia in 20074. Kenya in 20085. South Africa in 20096. Rwanda in 20107. Tanzania in 20118. Kenya in 20129. Zimbabwe in 2013

Page 8: African Dairy Conference and Exhibition (Breakfast Launch)

THE GREATEST AFRICAN DAIRY EXPERIENCE

African Dairy Conference and Exhibition (AfDa)

Exhibition at AfDa ESADA has hosted on

average over 70 companies from over 30 countries in the exhibition annually

A comprehensive showcase of farm to table technologies and solutions and regional and international dairy products

Open to trade visitors for the three days

Page 9: African Dairy Conference and Exhibition (Breakfast Launch)

THE GREATEST AFRICAN DAIRY EXPERIENCE

African Dairy Conference and Exhibition (AfDa)

AfDa Conference A high level conference

discussions on pertinent industry issues from farm to table

The conference starts by articulating global industry outlook, regional and local issues as well as emerging technical issues and practices

On average 400 delegates attend from at least 40 countries

Very informative and exciting presentations by renowned industry leaders

Page 10: African Dairy Conference and Exhibition (Breakfast Launch)

THE GREATEST AFRICAN DAIRY EXPERIENCE

African Dairy Conference and Exhibition (AfDa)

Other activities include Networking social activities

e.g. gala dinner and cocktails

Educative and informative field trips

Page 11: African Dairy Conference and Exhibition (Breakfast Launch)

THE GREATEST AFRICAN DAIRY EXPERIENCE

The 10th African Dairy Conference and Exhibition (AfDa)

10th AfDa Theme; Discovering African

Dairy, Refreshing Mindsets Date; September 24th – 26th

2014 Venue; KICC, Nairobi, Kenya

Page 12: African Dairy Conference and Exhibition (Breakfast Launch)

THE GREATEST AFRICAN DAIRY EXPERIENCE

The 10th African Dairy Conference and Exhibition (AfDa); Key Activities

Exhibition Over 120 exhibitors from over

35 countries will be exhibiting various technologies from farm to table

Local Milk processors will be exhibiting various products for trade and sampling

The exhibition is open to public for the three days at no charge

Mobilization campaign to ensure high participation by local players

Over 5000 valuable trade visitors

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THE GREATEST AFRICAN DAIRY EXPERIENCE

The 10th African Dairy Conference and Exhibition (AfDa); Key Activities

Conference…. World renowned dairy business

leaders will be presenting at the conference including Land O’Lakes global vice-president, Friesland Campina, Heifer International, World Bank Global Food Safety Program, African Union, COMESA, Global Dairy Platform among others

Page 14: African Dairy Conference and Exhibition (Breakfast Launch)

THE GREATEST AFRICAN DAIRY EXPERIENCE

The 10th African Dairy Conference and Exhibition (AfDa); Key Activities

Conference… Over 500 delegates from at least

50 countries will be participating Some of the issues to be

discussed include; Global dairy status (production,

markets, trade and outlook) Regional dairy industry status,

policies, practices and economics Technical issues and emerging

technology across the value chain

Page 15: African Dairy Conference and Exhibition (Breakfast Launch)

THE GREATEST AFRICAN DAIRY EXPERIENCE

The 10th African Dairy Conference and Exhibition (AfDa); Activities

Other activities… Field trips Private seminars and workshops World School Milk day commemoration Dairy awards gala dinner Dairy connection cocktail Business to business meeting

Networking social activities

Page 16: African Dairy Conference and Exhibition (Breakfast Launch)

THE GREATEST AFRICAN DAIRY EXPERIENCE

Why register for the 10th African Dairy Conference and Exhibition;

This is the most comprehensive and the largest dairy event in Africa providing an opportunity to; – Showcase and promote local and regional technologies, products and service to delegates from over 50 countries and trade

visitors interested or active in the dairy sector– Maximize your presence before, during and after the event; use all of the possibilities to reach the highly qualified target– Address new customers; find new partners and develop new relationships– Enhance your profile; increase awareness of your company to a very niche clientele of one of the fastest growing agribusiness

(the dairy sector)

The 10th AfDa provides an opportunity to re-think dairy and position our industry in the path to prosperity

The 10th African Dairy Conference and Exhibition will provide the networks, the contacts and the content to propel the Kenyan and indeed the regional dairy sector to new height

Join us!

Page 17: African Dairy Conference and Exhibition (Breakfast Launch)

THE GREATEST AFRICAN DAIRY EXPERIENCE

Thank you to our sponsors and partners

Page 18: African Dairy Conference and Exhibition (Breakfast Launch)

THE GREATEST AFRICAN DAIRY EXPERIENCE

Visit us on www.dairyafrica.com

[email protected]+254721266481