96 HOURSBUY BLACK MARATHON TV

A PRODUCT OF THE BLACK ECONOMIC & ENTREPRENEURSHIP DEVELOPMENT CONFERENCE & EXPO [BEEDC]

from Black Friday thru Cyber Monday

Mission statement: To leverage mobile technology and live streaming to create one central place for the general public to find and support Black owned Businesses via Black Business Directories and Buy Black Movements during the height of the holiday shopping season; thereby, increasing the community’s awareness of and ability to find Black owned businesses while also providing data collection and new audiences for the directories and businesses.

Over 95% of African Americans and 99% of other groups have a hard time finding and identifying a pool and diversity of Black owned businesses.

● throughout the United States there are very few Black owned businesses within Black communities

● Black culture is globally leveraged in business by others outside of the Black community and

● identifying business ownership outside of your community can be hard from a storefront or online.

1965 2008 2010 2015

The problemVeranda Dickens, chairwoman of Seaway Bank, the 3rd largest Black

owned Bank founded in 1965, states, “For African-American communities, black support for black-owned businesses is critical to their

survival. The mission is still as important today as it was 50 years ago.”

Blacks spend less money in black-owned businesses than other racial and ethnic groups

spend in their businesses.

“Buying black presented multiple challenges, including convenience.” -Maggie Anderson, author of “My Black Year”

and creator of The Empowerment Experiment

http://subscribe.shop96hours.com

The solution

96HOURSBuy Black Marathon TV

from Black Friday thru Cyber Monday

.com

SPONSORED IN PART BY

Nubian Tours and Travel, Inc.specializing in heritage & cultural tours

Explore the WorldAt least once a year, You should go someplace you've never been

NOW IS THE TIME…

The Black Lives Matter movement has invigorated strategic activism among African Americans. The BEED Conference has developed 96 HOURS aka Shop96Hours, a strategy to centralize and grow Black Business Directories, Buy Black Movements and consumer support of Black owned businesses.

96 HOURS, will also make an impactful statement to businesses, politics, and organizations that take our consumerism for granted and do not positively contribute to Black communities. Thriving Black communities positively impact our local, regional, national, and global economies.

NOW IS THE TIME

25 Nov 2016 thru 28 Nov 2018

base business & revenue modelNov 25 thru 28, 2016

With a primary focus on growing usage of Black business directories and sales for Black owned businesses by African Americans, BEEDC charges minimal fees and revenue generated is to secure assets and personnel necessary to produce a successful 96 HOURS.

DIRECTORIES

BLACK BUSINESSES

CONSUMERS

.org

1. Increase Visibility Among Purchasing Consumers2. Showcase your holiday special or sale3. Implement Mobile Keyword Campaign

4. Generate Foot and/or Online Traffic5. Generate Leads

6. Make Direct Sales

SIX REASONS TO REGISTER NOW

How 96HOURS works

BEEDC

Provides infrastructure and platform Shop96Hours.com:BEEDC provides streaming platform, event and programming infrastructure and toolkit templates for directories and businesses.

DIRECTORIES

Host 4 HOUR Programming Block: Secure a 15 minute live streamed segment from a participating business directory for only $39.99 per segment. Fee includes strategy toolkit and treatment template.

PROMOTIONPromotion: BEEDC provides mass online and offline promotion to general public.

Businesses may want to contract with a producer for additional one-on-one support in developing treatment and producing its segment for a fee of $25.

PRODUCERS

The teamAnswer the question, “Why are we the ones to solve the problem we identified?”

Jacqueline Taylor-Adams

Project LeadCo-Producer, Black

Economic and Entrepreneurship

Development Conference & Expo

Jason MooreFaith

Moore-McKinneyFounder / Co-Producer

Black Economic and Entrepreneurship

Development Conference & Expo

Public Relations

John McCartney

Television Production

Just Some of the Team Players

Wina Ween

Marketing

The Technology:LIVE STREAM + MOBILE + TV

NOW IS THE TIMEBlack Owned Businesses

Exponentially increase your brand awareness, develop brand advocates, drive traffic, collect leads and make sales.

R GE I S T E R

N O W @

S h o p 9 6 H o u r s.org

Next Steps...

Secure your streaming segment(s)

REGISTER NOW athttp://Shop96Hours.org

Receive List of Business Directories with Available

Timeslots * Choose Time Slot