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5 Top Tips for Marketing Your Android App Business
www.relianttakk.com
What is next?
• Need to be answering the following questions by Devp:
• Social Media
• Ad Networks
• Organic Marketing
• Maintaining Loyal Users
• Maintaining Loyal Users
• Building an App Empire
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Need to be answering the following questions by Devp:
It is difficult to achieve app success because Competition is high and the
market is busy and your app can easily be lost.
• How do you make sure that your app is being ranked high enough in the
app market to be organically discovered?
• How do you ensure that your app is receiving enough downloads to be of
monetary value to your app business?
• How do you make sure that your app is being downloaded by your target
audience so it will have a good usage ratio?
www.relianttakk.com
1. Social Media
• Social media can benefit your app business in many ways.
• Social media is a powerful communication tool for both the app
developer and the app user.
• Being able to clearly communicate with your users is vital for
keeping your reviews within the app stores positive.
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2. Ad Networks
• The click-through rate for advertising apps through ad networks is
around 1%.
• This number can boost your ratings in the Apple store and push up
your organic rankings.
• It is important to source an ad company that will publish your app ad
with your target audience.
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3. Organic Marketing
• The way in which organic rankings work within the Apple App Store
and Google Play differ from one another.
• With this in mind, you can focus your Android app marketing plan
around push notifications, as discussed in the next point.
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www.relianttakk.com
4. Maintaining Loyal Users
• Reward your loyal users with additional benefits.
• Can send push notifications to your users offering them various
benefits.
• Needs to ensure that their audience members are kept feeling
special.
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5. Building an App Empire
• The most common and free way of self-marketing is through your
own app empire.
• You can introduce users to the different apps that exist within your
app network through internal banners, push notifications and links
set.
• Allowing your existing users to click through and try your other apps.
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Conclusion
Each of the options that mentioned today can be put
together to build a thorough marketing strategy for your
mobile app that does not require large financial outlays.
As with all marketing strategies, you will find that each
tactic requires a continuous time investment and active
monitoring for maximum benefits.
www.relianttakk.com
Thank You
www.relianttakk.com