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5 Top Tips for Marketing Your Android App Business www.relianttakk.com

5 top tips for marketing your android app

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Page 1: 5 top tips for marketing your android app

5 Top Tips for Marketing Your Android App Business

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Page 2: 5 top tips for marketing your android app

What is next?

• Need to be answering the following questions by Devp:

• Social Media

• Ad Networks

• Organic Marketing

• Maintaining Loyal Users

• Maintaining Loyal Users

• Building an App Empire

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Page 3: 5 top tips for marketing your android app

Need to be answering the following questions by Devp:

It is difficult to achieve app success because Competition is high and  the

market is busy and your app can easily be lost.

• How do you make sure that your app is being ranked high enough in the

app market to be organically discovered?

• How do you ensure that your app is receiving enough downloads to be of

monetary value to your app business?

• How do you make sure that your app is being downloaded by your target

audience so it will have a good usage ratio?

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Page 4: 5 top tips for marketing your android app

1. Social Media

• Social media can benefit your app business in many ways.

• Social media is a powerful communication tool for both the app

developer and the app user.

• Being able to clearly communicate with your users is vital for

keeping your reviews within the app stores positive.

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Page 5: 5 top tips for marketing your android app

2. Ad Networks

• The click-through rate for advertising apps through ad networks is

around 1%. 

• This number can boost your ratings in the Apple store and push up

your organic rankings.

• It is important to source an ad company that will publish your app ad

with your target audience.

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Page 6: 5 top tips for marketing your android app

3. Organic Marketing

• The way in which organic rankings work within the Apple App Store

and Google Play differ from one another.

• With this in mind, you can focus your Android app marketing plan

around push notifications, as discussed in the next point.

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Page 7: 5 top tips for marketing your android app

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4. Maintaining Loyal Users

• Reward your loyal users with additional benefits.

• Can send push notifications to your users offering them various

benefits.

• Needs to ensure that their audience members are kept feeling

special.

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Page 8: 5 top tips for marketing your android app

5. Building an App Empire

• The most common and free way of self-marketing is through your

own app empire. 

• You can introduce users to the different apps that exist within your

app network through internal banners, push notifications and links

set.

• Allowing your existing users to click through and try your other apps.

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Page 9: 5 top tips for marketing your android app

Conclusion

Each of the options that mentioned today can be put

together to build a thorough marketing strategy for your

mobile app that does not require large financial outlays.

As with all marketing strategies, you will find that each

tactic requires a continuous time investment and active

monitoring for maximum benefits.

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Page 10: 5 top tips for marketing your android app

Thank You

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