15 LESSONS FOR SUCCESS

FROM THE ORGANIZERS OF FORT COLLINS STARTUP WEEK 2014

OWN THE RESPONSIBILITY

BUT SHARE THE

ACCOUNTABILITY

TRACK KPIs EARLY AND SHARE OFTEN

February  25th  (15  Days  in)  

228  People  from  4  States  

May  23rd  (102  Days  from  launch)  

3221  People  from  16  States  and  Puerto  Rico  

UNDERSTAND KEY STAKEHOLDERS GOALS

AND COMMUNICATE HOW THEY ACHIEVE

THEM FASTER BY YOU ACHIEVING YOURS AND

INCLUDE THEM EARLY TO GAIN BUY IN AND

SUPPORT

AVOID POLITICAL LANDMINES OR

DISTRACTIONS, AND DRIVE WIN-WIN-WIN

SCENARIOS

NEVER FORGET THAT EVERY GREAT PRODUCT OR SERVICE MUST DRIVE VISCERAL AND RELEVANT

UTILITY MORE EFFICIENTLY TO REALLY

HAVE IMPACT & BE SUSTAINABLE…

(i.e. its more than fancy talks, pretty banners and beer)

WHEN SELLING AND RECRUITING SPONSORS MAKE IT EASY TO SAY

YES! (ESPECIALLY WHEN YOU HAVE NO

PRIOR DATA POINTS OF REFERENCE)

DRIVE ENGAGEMENT FROM SPONSORS WITH

BROAD REACH BUT SHALLOW POCKETS

START CONVERSATIONS WITH LARGE SPONSORS/

CUSTOMERS IMMEDIATELY FOR DOWN

THE ROAD

HIGHLIGHT YOUR UNIQUE ASSETS WITH PRIDE AND CELEBRATE AND EVANGELIZE THE

LIFESTYLE DAILY ONLINE AND OFFLINE

DON’T INVITE TO RECRUIT

(1-1 IMPACT)

DO RECRUIT TO INVITE (1-MANY IMPACT)

GET BELLY TO BELLY DAILY WITH YOUR

TARGETS AND BUILD FROM WHAT YOU HAVE

TO WHERE YOU ARE GOING!

THERE IS NO EASY ROAD

PUSH HARD TIL THE BUZZER!

DO WHAT YOU LOVE IN THE SERVICE OF THOSE

WHO LOVE WHAT YOU DO! ~Steve Farber

Author The Radical LEAP

CELEBRATE YOUR TEAM AND HAVE THEIR BACKS

AT EVERY TURN!

ESTABLISH A CULTURE

REMEMBER WHAT WINSTON CHURCHILL

SAID…

“Meet Success like a Gentleman, and Disaster

like a Man”