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Essentials of the Best CEO Business Practices 12/22/09 10 am – 1:30 pm EST – GMT-5 8:00 pm – 11:30 pm EST – GMT-5 www.CEOWomensClub For CEOs, business owners, entrepreneurs and wannabes who are short on time but big on growing their companies Taking a few key strategies to dramatically grown sales and profits

12 22 09 Slides - Essentials of Best CEO Strategies

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Slides from our panelists for the Essentials of the Best CEO Strategies. Key learnings that CEO, business owners, entrepreneurs and wannabes can use to dramtrcially improve their sales, growth, success, profits and market share.

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Page 1: 12 22 09 Slides - Essentials of Best CEO Strategies

Essentials of the Best CEO Business Practices

12/22/0910 am – 1:30 pm EST – GMT-5

8:00 pm – 11:30 pm EST – GMT-5www.CEOWomensClub

For CEOs, business owners, entrepreneurs and wannabes who are short on time but big on

growing their companies

Taking a few key strategies to dramatically grown sales and profits

Page 2: 12 22 09 Slides - Essentials of Best CEO Strategies

The role of the CEO, Business Owner - why the best are most successful.

Key learnings for CEOs

•Identify and use more of your strengths•Gather the right people around you to push you and your business•Get frank and honest feedback to avoid mistakes•Use your time most effectively depending on your skills and business needs

Wayne Tarken, Chair, CEO Women’s [email protected] 856-482-6117

Page 3: 12 22 09 Slides - Essentials of Best CEO Strategies

Key Components to Successfully Drive Sales

1. Develop a Sales Strategy• Targets• Goals• Sales Plan

2. Use a Consistent Sales Process• Trackable• Repeatable1

Evan Polin - The Training Resource Group123 South Broad Street, STE 1325

Philadelphia, PA 19109215.320.4650

www.trainingresourcegroup.com

Page 4: 12 22 09 Slides - Essentials of Best CEO Strategies

Creating a successful marketing plan including social media tools

1. The word for 2010 – plan first• Strategy• Expectations• Resources

2. Social Media• More than just sales• Engagement means repeat sales• Talk with those talking about you

Rick Simmons – Dinkum Interactive93 Old York Rd, Suite 1, #710

Jenkintown, PA 19046267-616-9094

www.DinkumInteractive.com

Page 5: 12 22 09 Slides - Essentials of Best CEO Strategies

Hiring the Right People

• Finding and hiring the right talent is critical to growing a new enterprise

• How can you minimize hiring risk and increase your chances of hiring the best talent.

Harry GriendlingCEO, [email protected]

Page 6: 12 22 09 Slides - Essentials of Best CEO Strategies

04/13/23 Copyright 2009 Great Dames, Inc. All Rights Reserved. www.Great-Dames.com 6

• Thought leadership is the role of CEOs/Executive Leaders

• Leaders need to:• Take clear positions on market trends and communicate them

• Engage their constituents in meaningful conversations

• Build trust in their brand by aligning core values of the firm and its leaders

Sharon HakeCEO, Great Dames, Inc.

[email protected]

Engaging and Leveraging Executive Leaders for Business

Growth

Page 7: 12 22 09 Slides - Essentials of Best CEO Strategies

Getting Things done through and with others

Kathleen Cashman Cashman Consulting LLC 609.518.3540

www.cashmanconsultingllc.com

Page 8: 12 22 09 Slides - Essentials of Best CEO Strategies

Key Human Resource Practices for Small Business

The importance of developing and communicating key HR policies and procedures

Managing employee performance is critical for organizational success

Be certain to establish legal pay practices

Review your options for providing effective and affordable employee benefits

Greg Gast, SPHRPrincipal, PROXUS LLC

[email protected]

Page 9: 12 22 09 Slides - Essentials of Best CEO Strategies

Setting Up Your Business Operations

• Understanding your business model• Critical activities to support your operations• Resources options• Advice for a start-up company

Michele DorrisBusiness Operations [email protected]

Page 10: 12 22 09 Slides - Essentials of Best CEO Strategies

Funding your business through start-up, growth and expansion

• The business plan – this helps you crystallize your message… the product, the anticipated cash flow, the competitive environment you play in, the risks.

• Finding investors for your stage – self financing, friends, family, government agencies, ventures capital, institutional investors, private equity.

• Be aware – make sure the investment structure makes sense for you, beware personal guarantees, have belt and suspenders (backup plan) if the original plan doesn’t come through.

Speaker: Lisa Gray, Managing Partner, Phoenix IP Ventures [email protected]

Page 11: 12 22 09 Slides - Essentials of Best CEO Strategies

Ingredients for a Successful Project

• Knowing that the Goal Achievement is more important than the Plan – i.e., Adaptation

• Clearly Defining the Project• Applying Enough Resources• Appropriate Design• Having Fair Terms (Contracts)• Creating the Right Team• Managing Conflict & Chaos

December 22, 2009 11Michael Pahides - Center of Effort, LLC

Michael PahidesCenter of Effort, LLC. Managing [email protected]

Page 12: 12 22 09 Slides - Essentials of Best CEO Strategies

The Art of Making Connections©Quick Tips

1. Find the Connection2. Givers Gain3. How to Attend a Networking Event4. Be Gracious

Nancy Threlfall, CEO, Threlfall Marketing [email protected]

Page 13: 12 22 09 Slides - Essentials of Best CEO Strategies

Essentials of the Best CEO Business Practices

Check the site to see:•Replay of this program•Checklist of questions you should be asking yourself•Discussions on this topic with your peers•Database of related articles, document, links and other resources related to this topic•And many more resources designed to help you and your business

An organization focused on helping women leaders self-empower themselves to reach their goals and objectives on their own terms

Visit us at www.CEOWomensClub.com

Wayne Tarken, CEO Women’s Club [email protected] 856-482-6117