16
[email protected] | @ROOM_214 | ROOM214.COM

Pinterest Essentials In 15 Slides

Embed Size (px)

Citation preview

[email protected] | @ROOM_214 | ROOM214.COM

BENEFITS OF PINTEREST

Showcase your productsBuild your visual identity

Engage your customers & make them instant advocatesFind out which products your followers love the most

Referral traffic back to your website

WHO’S USING PINTEREST?

“25 Million Users are Rich, Female, and like to Spend.”

Pinterest users want actionable or attainable content.

BEST PRACTICES

The Reason? A Nielsen study found that 90% of consumers trust the recommendation of people they know, and 70% of people trust the online opinions of

unknown users.

Pin-to-Win Contest

1) Make it easy to enter2) Offer a significant prize

3) Have things worth pinning4) Support the contest on other social networks

5) Consider rewarding everyone for entering

3 New Ways to Pin

Product pins provide an opportunity for users to know real time pricing, availability, and location to purchase the

pinned item

Recipe MovieProduct

Recipe pins include ingredient lists and

amounts, cooking times, and serving size

information for the pinned recipes

Movie pins contain ratings, cast members, and reviews related to

the film pinned

ANALYTICS

*Analytics only available for verified accounts