View
866
Download
0
Tags:
Embed Size (px)
Citation preview
According to a report published by Pinsent Masons, in 2014 Global Merger & acquisition in technology sector reached $593.3 billion USD.
Preface
This Shows a 17% increase compare to 2013 & reportedhighest value since 2006.
Merger market said there are total 2863 deals in 2014.
2www.3iinfo.co.uk
3www.3iinfo.co.uk
Interesting StatsWhich segment of technology has been the most active in Merger & Acquisition?
Computer
Software
Internet/e-
commerceComputer
hardware
IT services
Mobile
Semi Cond.
Security Media
Year 2014
25%
9%
11%
Compare to last year, there are more M&A in Media & Mobile segments( in other words digital industry). Internet/ecommerce contribution remains almost same
Computer
Software
Internet/e-
commerce
Computer
hardware
IT services
Mobile
Semi-Cond.
Security
Media
Year 2015
3%
26%5%
10%
25%
23%13%
17%
10%
Conclusion
4www.3iinfo.co.uk
Facebook Acquires WhatsAppFebruary 2014
Deal
Social networking site Facebook acquires mobile Messaging service WhatsApp for $22 billion.
Facebook paid $3 billion for WhatsApp’s founder &Employees that will vest over four years from the deal closing
Gist of the deal
By this deal Facebook wants to enhanceuser engagement and provide core internet servicesmore efficiently and affordably.
5www.3iinfo.co.uk
Facebook Buys TheFind.ComMarch 2015
Deal
Gist of the deal
Social networking site Facebook acquires shoppingSearch engine Thefind.com.
Deal is first disclosed by USA Today’s reporter JessicaGuynn on twitter. Deal amount is not declared yet.
By this deal Facebook can give moreRelevant experience to users in Facebook ads
6www.3iinfo.co.uk
Twitter Acquires ZipdialJanuary 2015
Deal
Gist of the deal
Social networking site Twitter acquires India basedmobile marketing startup Zipdial. Company is knownfor its “missed call” marketing service.
Twitter didn’t disclose the deal price but expertsforecast the price between $30 to $40 million.
By this deal Twitter can reach To the people who don’t have consistence access of mobile data
7www.3iinfo.co.uk
Quantcast buys SturqOctober 2014
Deal
Gist of the deal
Real time advertising company Quantcast acquires London based company Sturq that offers ad personalization & crossDevice retargeting.
Quantcast helps businesses to find new customers whileSturq helps businesses to reconnect with potential customers who have shown an interest earlier.
By this deal company (Quantcast) wants to help its clients to reach customers through outThe marketing channel.
8www.3iinfo.co.uk
Alibaba buys PaytmFebruary 2015
Deal
Gist of the deal
World’s largest eCommerce company Alibaba buys 25% stack of India’s mobile commerce company Paytm.
The deal price is $575 million Approx.
By this deal Company will expand its servicesFor its 23 million users.
9www.3iinfo.co.uk
Google buys Spider.ioFebruary 2014
Deal
Gist of the deal
By this deal Google wants to useSpider.io's technology to detect fraud in Google's video and display ad products
Google Acquires London based startup Spider.ioWho have developed a technology that detectsfraudulent clicks around online ads
Seven employees of the company have also joined Google. Terms of the deal were undisclosed.
10www.3iinfo.co.uk
Google Acquires RangespanMay 2014
Deal
Gist of the deal
Google has acquired the London based startupShopping analytics firm Rangespan who have developeda technology to forecast demands of products andservices for retailers.
By this deal Google can take a step in Google shoppingWeb portal & eCommerce
The amount of deal is subject to prediction.
11www.3iinfo.co.uk
Google Buys AdometryMay 2014
Deal
Gist of the deal
Google has acquired Austin’s Ad-tracking firm Adometry
Google will improve the performance of Google Analytics Premium by this deal.
Terms of the deal remains private. Company continued serving its existing clients.
12www.3iinfo.co.uk
Google Acquires Red Hot LabsFebruary 2015
Deal
Gist of the deal
Google acquires the Facebook app marketingStartup Toro( company was known as Red Hot Labs).
Toro helps mobile app developers to promote theirApp in Facebook. Terms of the deal is still subject toPrediction.
By this deal Google will make its mobile ads Platform more advance
13www.3iinfo.co.uk
Google Acquires mdialogJune 2014
Gist of the deal
Deal
Google acquires Mdialog that helps media companiesto manage, deliver and measure video advertising
across IP- connected device.
By this Deal Google will move to a newEdge of video advertising market.
Google will integrate mDialog with Double ClickPlatform providing video advertising for publishers.
14www.3iinfo.co.uk
By 3i InfoCom- Digital Marketing & Brand Consultant
Conceptualize & Designed
www.3iinfo.co.uk
Facebook.com/3iinfocom
Twitter.com/3iinfocom
3iinfo.co.uk/blog
15www.3iinfo.co.uk
Connect with us
Thanks