HR Marketing

Corporate

communication

External

Marketing

Benefits

Management

Events

Management

If You Can't Measure It,

You Can't Manage It

1. Sourcing Effectiveness• Website Analytics

• Social Networks Analytics and Number of Followers

• Contacts from events, cost per contact

2. Employee referral rate

3. Cost per hire

4. Retention rate

5. Engagement level

6. Number of applicants

7. Candidate Conversion

8. Quality of hire

9. Attrition rate

10. Company ranking/external talent attraction index

10 Most Important Metrics

+20-30%

Budget economy +37%

Employees satisfaction

All Events Done At Home

• Employee Satisfaction

• Customer Satisfaction

• Employee retention

• Cost Per Hire

• Goodwill

ROI

AON Hewitt 2012

DOU 2013

HR Brand 2012AON Hewitt 2011

HR Brand 2011AON Hewitt 2010

AON Hewitt 2013

DOU 2012

AON Hewitt Axes 2014

Best

Employer

• BestEmployer – www.bestemployer.com.ua

• AON Hewitt - www.aon.com

• HeadHunter – www.hh.ua

• DOU – www.dou.ua

Solution Providers

www.employerbrand.com.ua

Questions?

www.semenyshyn.com