1
TrueMotion Data Shows COMMUTE TIME 16% drivers are texting or using an app 16% of the time 42% 1 IN EVERY 6 MIN: A PERSON IS ON THEIR PHONE The Impact On Drivers AVG DAILY COMMUTE 46min average person commutes 46 mins each day LIC. DRIVERS 212mil a total of 212 million licenced drivers APP USAGE: BY CATEGORY Harsh Truth What people admit to doing behind the wheel is underreported. COMMIT TO END DISTRACTED DRIVING! Tweet us at @goTrueMotion to tell us you’re in #DriveLikeItMatters ADMITTED VS. ACTUAL SURVEYED DRIVERS admit to reading a text message or email while driving TRUEMOTION DATA are actually using the phone while driving So What’s Causing All The Distraction? UNITED STATES THE OF DISTRACTION DISTRACTED DRIVING IS UNDERREPORTED! 85% OF EVERY MINUTE a person is using their phone while driving. 9.6s DURING WORKWEEK 230min about 230 mins during a whole workweek of American adults now own a smartphone 80% drivers are distracted by their phone for almost 20 million hours EVERY day. 20 mil hrs / day TOP 5: POPULAR APPS FACEBOOK #1 5. GOOGLE MAPS 3. GOOGLE SEARCH 4. MMS MESSAGING 3. BROWSERS 2. ENTERTAINMENT 1. NAVIGATION 6. SOCIAL NETWORKS 5. VIDEO 4. EMAIL / SMS 2. CHROME

The United States of Distraction INFOGRAPHIC

Embed Size (px)

Citation preview

TrueMotion Data Shows

COMMUTE TIME

16%drivers are texting or using an

app 16% of the time

42%

1 IN EVERY 6 MIN: A PERSON IS ON THEIR PHONE

The Impact On Drivers

AVG DAILY COMMUTE46min

average person commutes 46 mins each day

LIC. DRIVERS212mil

a total of 212 million licenced drivers

APP USAGE: BY CATEGORY

Harsh Truth

What people admit to doing behind the wheel

is underreported.

COMMIT TO END DISTRACTED DRIVING!

Tweet us at @goTrueMotion to tell us you’re in #DriveLikeItMatters

ADMITTED VS. ACTUAL

SURVEYED DRIVERS

admit to reading a text message or email while driving

TRUEMOTION DATA

are actually using the phone while driving

So What’s Causing All The Distraction?

UNITED STATES THE

OF DISTRACTION

DISTRACTED DRIVING IS UNDERREPORTED!

85%

OF EVERY MINUTEa person is using their phone

while driving.

9.6s

DURING WORKWEEK230min

about 230 mins during a whole workweek

of American adults now own a smartphone

80%drivers are distracted by their phone for almost 20 million hours EVERY day.

20mil hrs / day

TOP 5: POPULAR APPS

FACEBOOK#1

5. GOOGLE MAPS3. GOOGLE SEARCH

4. MMS MESSAGING

3. BROWSERS

2. ENTERTAINMENT

1. NAVIGATION

6. SOCIAL NETWORKS

5. VIDEO

4. EMAIL / SMS

2. CHROME