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CONFERENCE & EXHIBITION 22/12/2015 1 Milan, Italy April 28 + 29 April 2016 MOBILITY ITALY MOVING AHEAD

Mobility in Italy: Conference and exhibition

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CONFERENCE & EXHIBITION

22/12/2015 1Milan, Italy April 28 + 29 April 2016

MOBILITY ITALYMOVING AHEAD

22.12.2015 2

MOVING AHEAD – TOGETHER !

For the last 3 years City-/Bustech showed a success story of bringing the Italian leaders in Mobility together. Now it´s „moving ahead“!

Italy demonstrates how innovative, smart mobility projects and companiesmade Italy to an attractive market for worldwide mobility companies.

„MOBILITY in ITALY“ builds on City-/Bustechs´ successful events showingbenchmarks in urban mobility solutions. New Mobiliy World integrates an international, cross-industry platform demonstrating all aspects ofmodern mobility. Both partners establish the leading mobility congress & exhibition in Italy.

„MOBILITY in ITALY“ is a perfect B2B platform for corporations, startups, media and public authorities to network, initiate or make new business in Italy and abroad.

Discover innovations, trends and playerswho drive new mobility solutions.

Benvenuti in Italia

New Mobility World 2015 duringthe International Automotive ShowFrankfurt, Germany

Citytech/BustechMilan and Rome2013, 2014, 2015

Barbara Covili Uwe Ansorge

MOBILITY in ITALY

22.12.2015 3

Leading in urban mobility conferences in Italy with high level political and industrial participants.

Leading, international and cross-industry platform on all new mobility topics.

• Milan, Sept. 2013: 1.200 visitors, 120 speakers, 80 registered journalists

• Rome, June 2014 and Milan, October 2014 (double edition): 1.500 visitors, 150 speakers, 100 reg. journalists

• Rome, Sept. 2015: 1.500 visitors, 150 speakers, 100 reg. journalists

New Mobility World on IAA Cars,

Frankfurt, 17-27 Sept. 2015

• 180 exhibitors

• Over 300 presentations and panels

• 30,000 sqm exhibition, conference and outdoor test parcours

• Meeting of Transportation & Infrastructure Minister of G7 countries

Urban MobilityUrban Mobility

Mobility ServicesMobility Services

Tech stage(Connected Car, Automated &

Autonomous Driving)

Tech stage(Connected Car, Automated &

Autonomous Driving)

Startup & Launch Zone

Startup & Launch Zone

TWO STRONG PARTNERS ESTABLISH A NEW PLATFORM IN ITALY

MOVING AHEAD

E-MobilityE-Mobility

MOBILITY in ITALY

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PARTNERS

Media Partners (under request)Patronages (under request)

MOBILITY in ITALY

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DIFFERENT OPTIONS TO PARTICIPATE

L

INFORMATION Urban challenges.And best practice

solutions.

NETWORKINGGet in touch with your

target group

GET READY FOR STARTUP

Info & incentivesto start your own

business.

LEAD GENERATIONMeet with potential customers and

cooperation partners.

MEDIAHigh media attention and broad media coverage.

Over 100 journalists attending last event.

MATCH MAKINGHigh-level managers in key mobility positions from Italy and abroad toextend or built up your network in

Italy.Conference andentrance fee toexhibition € 120 incl. 22% Ital. VAT

Startups „only“! Special from€ 500 net*

Sponsorshipincluding „all inclusive“ stand from € 4.900 net*

LAUNCHExpand to Italy or go abroad

* 22% Italian VAT not applicable for companies outside Italy.For the conference price Italian VAT must be charged.MOBILITY in ITALY

22.12.2015 6

PROVISIONAL CONFERENCE PROGRAMME

28TH APRIL 2016 (DAY ONE)

Thursday Conference stage

09.30-09.40 Welcome. Pierfrancesco Maran, Mobility Counselor ofthe City of MilanCity of innovative mobility & new business!

09.40-10.00 Keynote: Cities of the future: How to integrate urbanand mobility planning?

10.00-10.20 I. Market overview Urban Mobility & Mobility Services in Italy and in Europe

10.20-11.20 Discussion Panel I

11.20-11.45 Break

11.45-12.00 II. Market overview Connected Car & AutomatedDriving in Italy and in Europe

12.00-13.00 Discussion Panel II

13.00-14.15 Lunch break

14.15-14.30 III. The Startup scene in Italy

14.30-15.30 Discussion Panel III

15.30-16.00 Why to come! Launch opportunities & business supportin Italy

16.00-16.30 Break

16.30-17.00 Follows

17.00-17.30 Keynote: follows

Thursday Plenary stage

14.15-16.00 Autonomous driving buses & vehicles

Autonomous vehicle initiative in Parma

Telematics & connected car: Chances for the fleetmanagement of companies

Data security

MOBILITY in ITALY

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PROVISIONAL CONFERENCE PROGRAMME

29TH APRIL 2016 (DAY TWO)

Friday Conference stage

09.30-12.30 State of the ART in E-Mobility

Discussion Panel: How to built up an E-ecosystem with E-vehicles, infrastructure, services.

E-buses: Tomorrow is already now!Electric carsharing: How it can work!

12.30-14.00 Lunch Break

14.00-17.00 Mobility Solutions and Applications

Re-inventing station-based carsharing. ACR Global Italia

Scooter & bikesharing. Last & first mile solutions

Parking. Challenges & smart app solutions

Long-distance travel: ridesharing, bus, train

Online vehicle sales

Corporate Mobility & Carsharing

17.00-17.30 Closing keynote: Mobility 2020 – shared, electric, autonomous, connected & more!?

Friday Plenary stage

09.30-12.30 Urban & Smart Mobility!

Intermodal apps: convenient & efficient. Ticketless. Make or buy?

Partnering models: Public transportation and private companies

12.30-14.00 Lunch break

14.00-17.00 Startup initiatives and VC scene in Milan

Startup pitches (approx. 5 min each company)

Business development opportunities for Italiancompanies in Berlin, Paris, London

The framework & services to start a business in Italy.

David & Goliath: Startups cooperating with large groupsand the public sector.

MOBILITY in ITALY

22.12.2015 8

EXPERIENCE MOBILITY IN ITALY

Start-up ZonePanel SessionsConference room with

up to 250 seats

Outdoor exhibition area&

test drives

Main SessionsMulti-screen conference room with up to 750 seats

Market place:

Urban/Sharing Mobility

Mobility Services, Public transportation

Electric Mobility

Connected Car, Automated/Autonomous Driving

All themes transformed intodedicated areas on almost 3.000 sqm

Main session

Market placeStart-up andLaunch Zone

Panel Sessions

Bar Bar

MOBILITY in ITALY

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THE CONFERENCE

Main session

Market placeStart-up andLaunch Zone

Panel Sessions

BarConference + Exhibition:€ 120 for two days (incl. VAT)

€ 70 for one day (incl. VAT)

Online bookings will be possible from January 2016

Bar

MOBILITY in ITALY

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MARKET PLACE WITH „MARKET STANDS“

Sponsorship packages XS to XL:Including Marketing & PR packageand „all inclusive“ stand.Prices starting at € 4.900 net

Net pricesServices included see page 12 and 13. Detailed layout and

branding possibilities upon request.

Example package S

Main session

Market placeStart-up andLaunch Zone

Panel Sessions

Bar Bar

MOBILITY in ITALY

22.12.2015 11

STARTUP ZONE

Startup „NewBorn“ and „TeenAge“Examples from event location

Startup „Junior“Examples from New Mobility World, Frankfurt

Startup Only SpecialsPrices dependent on company age:

NewBorn: less than 6 monthsTeenAge: less than 12 monthsJunior: max. 2 years• Net prices.• Proof of company age through foundation documents required.

Age on date of registering for event counts!• Only individual startups. No corporations with subsidiaries!• Services included see pages 12 and 13. Detailed layout and

branding possibilities for Junior upon request.

Main session

Market placeStart-up andLaunch Zone

Panel Sessions

Bar Bar

MOBILITY in ITALY

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CHOOSE YOUR SPONSORSHIP OPTION TO PARTICIPATE

(PART 1/2)

* Early bird special for startups:NewBorn € 500 and TeenAge € 1.000 until 15th Jan. 2016

TECHNICAL

(XS)

SUPPORTER

(S)

SILVER

(M)

GOLD

(L)

PLATINUM

(XL)

JOINT

STAND

STARTUP SPECIALS

Price

"All Inclusive" price net (+ VAT)

4.900 € 9.900 € 15.000 € 25.000 € 35.000 € 9.900 €

750 € (NewBorn)*

1.500 € (TeenAge)*

2.500 € (Junior)

Area Approx. square meters 4 10 15 25 40 10 n.a.

Individual graphic design with logo within the layout of the

Market Place or Startup Zone √ √ √ √ √ √ Junior

Counter table (size depending on package) 1 1 1 1 2 1 Table

Bar stools 2 4 6 6 8 5 4 chairs

Graphic panel (size depending on package) 1 1 1 2 2 1 each Junior

Meeting table with 4 chairs 1 1

TV screen 1

Lockable sideboard 1 1 1

Waste paper bin 1 1 2 2 1

Electrical installation:

Electric distribution box with 230V √ √ √ √ √ √ √

Wifi:

Wifi connection (standard bandwidth) √ √ √ √ √ √ √

Power Supply:

Electrical power supply connection incl. connection charges and

consumption √ √ √ √ √ √ √

Cleaning and waste disposal:

Cleaning and waste disposal on both days √ √ √ √ √ √ √

Company logo on all advertising and publicity material of event √ √ √ √ √ √

Dedicated press releases in the context of the event sent to daily

newspapers and the leading trade publications; √ √ √ √

Marketing

Stand construction

& set up

Basic services

MOBILITY in ITALY

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CHOOSE YOUR SPONSORSHIP OPTION TO PARTICIPATE

(PART 2/2)

For further details and layouts of branding possibilities please contact us.

TECHNICAL

(XS)

SUPPORTER

(S)

SILVER

(M)

GOLD

(L)

PLATINUM

(XL)

JOINT

STAND

STARTUP

SPECIALS

Presence on website of the event within the area dedicated to

the sponsor with logo, short image text and a direct link to the

company’s website √ √ √ √ √ √ √

Company information in newsletter of event √ √ √ √

Company information in event brochure within the Sponsor

category reserved space √ √ √ √ √ √ √

Logo on advertising pages of the event in selected media

partners magazines √ √ √ √

General PR communication activities √ √ √ √ √ √ √

Internet press inbox:

Max. 2 press releases and 5 images can be uploaded on the

website of the event. √ √ √ √ √ √

Information

package

Distribution of the company’s promotional materials together

with the event documentation provided to participants √ √

Outdoor area Prestigious position in the exhibition area outside the event,

where the company will promote and exhibit its products.

1 vehicle Up to 2

vehicles

Up to 3

vehicles

Up to 5

vehicles

Exhibitors ticketsIncluded tickets to conference and exhibition

4 6 8 10 15

2 per company

2

PR

Marketing

MOBILITY in ITALY

THE PLACE TO BE

The Ex-Ansaldo is the new startup and innovation hub in Milan hosting

co-working spaces, events and the design school for the famous Scala Theatre.

Centrally located its providing easy access by Metro, Tram, bus, taxi or bikesharing.

Experience great presentations, discussions and companies.

Via Bergognone 3420144 Milano

www.base.milano.it

22.12.2015 14MOBILITY in ITALY

22.12.2015 15

CONTACT US

NEW MOBILITY WORLD

House of New Mobility GmbH

Andreas Nelskamp

Schlosshof 7

82229 Seefeld

Germany

Mobile +49(0)177 5220524

Fax +49(0)8152-9988347

[email protected]

[email protected]

CITYTECH-BUSTECH

CLICKUTILITY ON EARTH

Carolina Vastola

Via Monte Grappa 16

40121 Bologna

Italy

Tel. +39 051-2960894

Fax +39 051-220997

Mobile +39-3484737381

[email protected]

[email protected]

MOBILITY in ITALY