Lou Fusz Automotive Chooses Tier10 Marketing http://tier10lab.com/2011/09/27/lou-fusz-automotive-network-chooses-tier10-marketing/

September 27, 2011 By Luisana Suegart

Tier10 Marketing is proud to welcome Lou Fusz Automotive into our group of elite dealer clientele. Effective December 1st, our award-winning automotive advertising agency will apply its holistic marketing system to Lou Fusz stores across 11 brands: Buick GMC, Chevrolet, Chrysler, Fiat, Ford, Kia, Mazda, Mitsubishi, and Subaru, as well as the Lou Fusz Pre-Owned Supercenter.

With 16 dealerships and a huge selection of new and pre-owned vehicles, Lou Fusz Automotive sells approximately 20,000 cars each year, and is the largest automotive group in St. Louis. The privately owned and family operated company is led by Lou Fusz, Sr., Chairman, and Lou Fusz, Jr., President.

At Tier10, we focus our marketing efforts on a well-defined target market, based on a client’s historical data, as well as proprietary profiling technology. Using targeted technology, Tier10 identifies and communicates to qualified consumers who have the highest statistical probability of purchasing or servicing a vehicle from their client’s dealership, allowing us to tailor specific marketing messages as they more accurately pertain to specific consumers, while maintaining a consistent theme and campaign. By marketing through very specific targeted channels, campaigns often create a cross media pollination effect, reaching high-quality consumers multiple times, through various mediums.

 

In addition to providing their clients with world-class service for 57 years under the slogan “Choose Fusz!,” Lou Fusz Automotive has become a fixture in their community. Our Publicity tier is excited to help spread the word and grow their community-enriching initiatives, such as the Lou Fusz Soccer Club, which provides a fun, competitive environment for young athletes to play soccer. For more information, please visit www.loufuszsoccer.com.

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