CRUZBER: ROOF RACKS

Company presentation CRUZBER SA

www.cruzber.comCRUZBER SA Company presentation

CompanyManufacturer since 1963


> Leader in theSpanish market

> CRUZBER SA isone of the mostimportant producersof roof racks in theEuropean market

> Headquarters & warehouse withmore than 8000 sqm

> Córdoba – show room



> Almost every step of the production process isdone by CRUZBER S.A.

> Modern Process Flowchart:> Needs analyse> Product design> Prototyping & design validation> Testing> Tooling design> Sourcing of raw material> Manufacturing

> Pressing, bending, punching, cutting, welding.

> Surface treatment> Deburring, sand blasting, zinc coating,

anodized aluminium, electrostatic powdercoating.

> Final assembly> Packaging> Logistic> Sales



CompanyDesign


CompanyTesting


CompanyPunching


CompanyWelding


CompanyElectrostatic powder coating


CompanyLogistic


General Manager

Production& Purchase R+D Sales & Marketing

Domesticmarket

CustomerCare Service

Exportmarket

CustomerCare Service

Financial & H.R. IT

Quality

> Our team, more than 60 employees

Human resourcesOur team


TÜV-GSCEE Type ApprovalCEPE/ONU Type Approval

ISO 9001DIN EN ISO 9001:2008TÜV Nº: 01 100 058002

> Strict compliancewith the latestdirectives of the EU

> Every new productdeveloped is tested

> TÜV DIN 75302> Homologation &

certification forspecific countries

> Quality methodsand qualified staff constituteCRUZBER SA’smost important & essential corevalues

> ISO (City Crash)

Quality is the most important valueQuality certification TÜV – DIN ISO 9001:2008

> xvxcvxcv


> Customer careservice

> Product & Technical info

> Up to date> Offering logistic

solutions> Packaging care> Quick answer:

requests & orders> Our target: an

attitude, not a department

Quality serviceCustomer care


> Always to satisfyour customerneeds…

– Update: solutionsfor new vehiclesin the market

– Cooperation withour distributors

– Great stock in our mainwarehouse: quick answer toorders

– High capacity of production

> Cruz brandedproducts cover a wide range of European and Asiatic vehiclebrands

Innovation & designSatisfying customer needs


> Catalogues per segment of vehicles. 16 languages.

> What do you need?> Product training> POS & promotional

material> Attend specific

needs in the market

MarketingDistributor support


> Dynamic web site, continuous updates

> More content> User friendly> Detailed product

info> Distributors area> Powerful vehicle

search engine> 6 languages & 9

markets

Marketingwww.cruzber.com


> Social Media> Facebook> Twitter> YouTube> Instagram

> CruzMedia> CruzApp, app for

mobile devices. > User friendly.

MarketingSocial Media & more


> Automechanika, Germany

> MotortecAutomechanika, Spain

> Unibike, Spain> Cooperation with

Cruz distributors in different markets

MarketingTrade fairs


> Focused on international markets needs> Our MK department is yours: one team> Trade fairs: always there!> Cruz brand: registered for all EU countries,

Russia, South Africa, China, New Zealand,… > Competitiviness: quality-price.> A serious alternative

International marketsChallenge: new course, new markets


> More than 25 countries

> Great acceptance> Continuously growing> We evolve

International marketsInternational expansion


> Passenger cars> Roof bars & accessories

> Off-road vehicles> Roof bars, roof racks & accessories

> Commercial vehicles> Roof bars, roof racks & accessories

Cruz productsWide range of products

Automotive

CRUZBER: ROOF RACKS