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Male: 63% Female 37% Median age: 25 Student 26% ABC1: 47% Circulation: 20,011 Readership: 261,000 MEDIA PACK KEY STATS Readers have a strong relationship with NME and completely trust the brand: • 75% read about music online at least once a week vs. 41% AA • A third download music at least once a week (53% NME 16-24’s) • 58% say that adverts for bands/new music releases influence how they discover new music, rising to 68% among NME 16-24’s This knowledge then makes them the authority in music in their peer group. MUSIC READER PROFILE NME.COM Social Media CONTACT 6,035,336 Unique Users 27,894,080 Page impressions 131,584 Daily HP Impressions 38.10 % UK Facebook 229,000 likes Twitter 434,000 followers Mobile UU 936,703 Page Imps 2,916,591 For all advertising enquires in NME or nme.com please contact: Tim Collins Tel: 020 3148 6709 Email: [email protected] www.nme.com www.ipcmedia.com “The worlds most famous music magazine” “I can trust it” “Honest no-holds barred reviews” Source: ABC Jan-Jun 13, NRS Jan-Jun 13, Omniture 13, TGI Jul 12-Jun 13, IPC Great British Music Survey 2012

NME Media Pack

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Page 1: NME Media Pack

Male: 63%Female 37%Medianage: 25Student 26%ABC1: 47%Circulation: 20,011Readership: 261,000

MEDIA PACK

KEY STATS

ReadershaveastrongrelationshipwithNMEandcompletelytrustthebrand:

•75%readaboutmusiconlineatleastonceaweekvs.41%AA•Athirddownloadmusicatleastonceaweek(53%NME16-24’s)•58%saythatadvertsforbands/newmusicreleasesinfluencehow theydiscovernewmusic,risingto68%amongNME16-24’s

Thisknowledgethenmakesthemtheauthorityinmusicintheirpeergroup.

MUSIC

READER PROFILE

NME.COM Social Media

CONTACT

6,035,336 UniqueUsers27,894,080 Pageimpressions131,584 DailyHPImpressions38.10% UK

Facebook 229,000likesTwitter 434,000followersMobileUU 936,703PageImps 2,916,591

ForalladvertisingenquiresinNMEornme.compleasecontact:TimCollinsTel:02031486709Email:[email protected]

“The worlds most famous music magazine”

“I can trust it”

“Honest no-holds barred reviews”

Source: ABC Jan-Jun 13, NRS Jan-Jun 13, Omniture 13, TGI Jul 12-Jun 13, IPC Great British Music Survey 2012

Page 2: NME Media Pack

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MEDIA PACK